Nice work putting Cherios in between the politically correct version of a rock and a hard place. So if Cherios doesn’t say ‘fuck you’ to Twitter followers you will keep the charity money, John. If I was Cherios I’d turn that back around on John real quick!
Cereal is so high in calories and sugar. Even the super boring bland-tasting adult ones that are mostly granola. I think they just pour a bag of sugar into every box so it tastes good. Problem is that it’s advertised and viewed as healthy. It could just as well be a bag of chips for breakfast.
how lost are Americans now, they don’t care about the only thing that the rest of the world thinks is truly American. The situation must be so serious even a British man has to remind them how they must care about f….king cereal. Or Or… Maybe John doesn’t have good topics to make a video…:)
Remember when Lucky Charms added the horseshoe and half the country was like, “Right, a new gimmick to make my toddler have a meltdown in the cereal aisle, until I buy them what amounts to candy in a bowl”, and the other half of the country was like, “Those damned devil worshipers at General Mills are at it again. Lucky Charms! you mean Lucifer Charms!”
Clearly you need to get out of your “egg” because, Hello Jon, Cheerios come heart-shapped now, AND Minions cereal has set a new bar. You’ve obviously been in a cave on Mars with your eyes closed and fingers in your ears.
I’m waiting for the “Why can’t we all just get along.” cereal with white and dark pieces that turn an opaque non-de script gray when combined in milk. Go John Oliver!!
John Oliver: Cereal marketed directly and solely to soft sad sixth graders who feel lonely even when surrounded my people.
Me: (Laughs nervously and in depression)
The time for cereal for breakfast is coming to an end. Thank goodness. Nutritionally, sugary cereal makes for a very poor meal choice and is making us all very sick.
I hope a cereal brand takes this opportunity and makes a completely new cereal with one or more of those mascots, and I hope Cheerios grows a pair and just says “Fuck you” to some random Twitter user!
You ever wonder why we don’t have a cereal that’s like pet food for humans? Literally designed so you can eat it every day of your life for every meal and have all the nutrients you need? We have the lazy people that don’t want to cook. We have the processed food addictions. Why do we not have a properly balanced cereal with instructions to eat X amount based on your age, gender, and weight? People go to so much effort to fail at diets, why not just work on a one-stop solution that will out perform literally everything else? Like c’mon cereal companies, get your game together.
Imagine working in a office in which you pitch an idea like this for a special episode of the show and your boss just goes
“Ok, i like it let’s do it. let’s also find a reason to have the cheerios brand twitting “fuck you”, i think it’s hilarious”.
What about Cereal Bars. I’m in no way referencing a puffed rice that’s been glued together with excessive amounts of sugar… I mean BARS for cereal. Like a flight of Cheerios in each variety with a charcuterie board of garnishments for it at a table with your favorite pals or at a counter while you discuss a new superhero movie… I think that could save what limit respectability exists and hopefully perpetuate a passion for cereal that reaches beyond any breakfast table. There’s realistically no way that would ever happen any time soon, but it certainly makes for something else to think about if you happen to be eating cereal.
COVID Crunch: nuggets of American whole wheat and Wuhan rice shaped as syringes, mini Clorox bottles, orange wicker-men, and turds sold only on Fox and at Trump rallies.
Are we not going to address the lack of great toys and puzzles in cereal boxes anymore? I remember when you could get a “Whacky Racers” car or airplane out of an Apple Jacks Box and build it at breakfast. It was tiny, plastic, and brittle, but soooo cool.
God thanks for the ideas ! Lego cereal !!! Absolute banger ! Plus children will mix them with real ones lmao
And those mystery ones are just the cheery on top. Brrrrrroooo infinite… Uh no Unlimiteeed power for everyone !
They should make stickers of all of their different mascots and sell them for charity because I would totally buy sheets of stickers of Mr. Nutter Butter, the vaccine cicada and all of the others!
I really want to know what got John Oliver so damn worked up at the grocery store that he decided he needed to make a seven minute video about cereal on what was supposed to be a week off.
Does anyone else remember Rice Crispy Treat cereal? Not Rice Crispies, but Rice Crispy Treat cereal? Is it just some weird fever dream I had? I swear it was real and it was delicious.
Also bring back French Toast Crunch. That stuff was amazing.
See, Late Night TV can have a social function. I think a night-time cereal would fly off the shelves. Also, a cereal with extra vitamins, sugar and caffeine for coders and hackers. That would be lit. And I want a cereal for introverts, I don’t even know what it would contain, but I’d buy it. Okay maybe granola is already for introverts. I dunno.
Dear John Oliver.
Look up and try Nestle Chocapic.
Just try it.
Really.
It’s the answer to all your prayers.
Good I want some Chocapic now. I miss it almost every time I start my day without it.
I can’t put into words how much I like it. Look it up, try it and your life will be better.
Ohh.. I see. John is bought and paid for by BIG MILK, and needs to up the global consumption fast, in order to estabilish a new milk order.
Otherwise he will find a milk chocolate horse head in his bed when he wakes up, and we all know what that means.
Very slow… but surprisingly delicious death.
Yo Cheerios, take on his challenge and @ me – we split the money.
Also, great webisode – felt like a good ol’ bugle rant, I could almost hear Andy chuckling in the background.
I miss ordering a prize in the mail, having to wait eight months and being brutally disappointed in it finally fucking arrives. Of, those were good days indeed.
i had a lot of fun but I’m not gonna lie i thought it was gonna be some horrifying trip through the cereal industry, but it turned out to be last week tonight’s crack at a cereal revolution
The last good new cereal that came out on the market in the U.S. was called Krave, and it is basically wheaties with actual chocolate inside. It is more like candy for breakfast than Reese’s Puffs.
What about a cereal that, I don’t know, glows in the dark? Or, reacts to a black light, which so happens to include a cheap UV flashlight at the top of the box?
My mother and I thought of several more cereal ideas, that if any of these were mentioned on a future episode of last week tonight then I would feel my life is complete:
– Savador Dali’O’s (two versions, a kid friendly version focusing on works such as the melting clocks, and an adult version that could focus on his sexually repressed works).
– A Rubrix cube cereal where you can (somehow) rip off the color to make the rubrix cube appear complete in a way we all cheated to do so as children
– A throw back to 2005 with “Happy Bunny O’s” with happy bunny mean sayings that would be way to hard to read in tiny cereal font.
– Bubble Tea cereal, with a combination of little bubble tea cup shapes, the tapioca balls (real or in cereal version?), and somehow getting the actual tea as milk (not milk tea- tea milk, which hopefully isn’t disgusting).
– The perviously mentioned cheerleading cereal, with cereal in the shape of pom-poms that goes off in your mouth like the pop-rock candies.
– The previously mentioned of a cereal dedicated to my cat Honey. It can be in relation to her name being Honey (Honey-O’s?), related to cats being furry (Furry-O’s?), or anything related to my cat Honey.
– J-O’s, a John Oliver cereal with his face on little marshmellow cereals. Maybe something that throws back to his time as Zazu or even his character “Big Mouth” which I have no idea how that would happeen with trademarks and whatnot.
If this comment (or any of my comments or any of my anythings) somehow makes in on an idea of Last Week Tonight I will say my life is complete, as both the conservatives and the liberals like your show, and my cat has been staring at the screen to watch your show years before it was cool (time stamped photos of this available on instagram available, as I will also be happy if only my cat were to make it on your show).
successful people don’t become that way overnight .most people you see as a glance-wealth, a great career, purpose-is the result of hard work and hustle over time. I pray that anyone who reads this will be successful in life..
I thought this was to address how fucking gross the cereal manufacturers are. Basically almost every cereal is a bowl of sugar. And even the corn and oat base of cereal is filled with heavy metals and pesticides and herbicides. Which they are! All real reporting points to this as a fact.
John Oliver has become a bit of a bully, hasn’t he? Making fun of local TV station for not having dragon money, and now some poor Cheerios employee who has to come up with uncontroversial stuff to post on twitter, _without_ having a whole team of writers to fall back on?
Hmm, wait a minute. Is this John Oliver’s writing team trying to make Cheerios hire writers for their twitter account?
I am assuming Cheerios have come back with “John Oliver asked us to pick someone who isn’t famous, i.e. isn’t popular so okay. “@Johnoliver Fuck You”.” 😛
Side-note: As an Australian I spent years wondering why Americans were having milk on their cocktail frankfurts (Cheerios isn’t a cereal over here, but it is the name for cocktail frankfurts).
I try every new cereal that comes out, so I understand and agree we need something new. The Frosted Flakes with Lucky Charms Marbits were just a tease on my taste buds since I add malt anyway. Quisp me some Grins & Smiles & Giggles & Laughs of the future, please!
Oh, and as a lover of Gushers (and Fruity Pebbles) … make THAT cereal happen and I will be the first customer!
Cereal Killer Cereals, what about that? no, I am not in favor of serial killers or any activity that involves harming others or take someone else’s life, but a tv series on a CEREAL UNIVERSE populated by cereal families and communities would be nice!
How is it even possible to go on an extended rant about Cheerios’ Twitter postings without mentioning their horrifically ill-chosen “tribute” to a recently departed Prince back in 2016?
Creatively funny as always but what of the symbiotic relationship between cheap food ( but highly profitable) , Big agriculture ( minus small healthy farms), and big medicine? All backed by our government on the take! Step right up! Get your Kellogg’s, diabetes pills and treatment at your corporate owned health (?) insurance (?).
No thanks!
P.S. Sugar and flour will kill you! Real food nourishes.
Sorry but this is a pretty stupid segment. No new cereals in years? Sure, I guess all these cereals based on candies and toys and other stupid gimmicks, don’t really exist, huh?
John, have you ever done the history of why cereal was invented? That would be interesting! To me this is a non food product… just like beyond burger!!!
I do not understand why there is predominately only cereals which are made of some chemical mix that does utilize a small fraction of the wheat plant combined and squished into various forms and flavors and then named something dumb because its for kids. OK, the other options for breakfast are bread toasted, waffles toasted or eggs (lots of options here and it’s NOT a grain). Wheat or other grains Reply
A. Filakiewicz 3 years ago
Seeing the thumbnail thinking “oh god what’s wrong with cereal!?$
Seriously? Nothing new and exciting in the cereal world, John? Um, I was overseas for a couple years, came back, and what do I see? Twinkies Cereal!? Ding dongs for breakfast!? Sour patch kids. Little Debbie oatmeal creampie and cosmic brownie cereals. Peeps cereal. Cinnamon Toast Crunch churros. Donettes. Hunny Buns. I’m not making any of this up…
How about non-sweet cereals, perhaps with beef jerky or smoked chicken, with some mild milky dressing where the dressing is made as easy as chocolate milk (spoonful and stirr).
But it has to be breakfast-y, something new, not something where you think of evening, but of morning. So no nachos with some dips.
You read it here first 🙂
LEGO cereal would be such a hit. Food we can set on the tables and eat it, but more importantly… rather than picking up all the LEGO pieces off the floor… parents can simply vacuum them.
That idea sounded a teeny bit rude. On the other hand, why hasn’t anyone thought of a mystery cereal brand? Malt-O-Meal Brands really need to get on with that idea.
Has anybody seen the new Frosted Flakes with Cinnamon flavored Basket Balls and Shaq on the cover!? I cracked up when I saw them at my local FOOD Lion!
Do companies ever watch this and actually go along with these ideas. Would have so much respect if a company made a gag cereal just for John Oliver! like you have Billions of dollars, have a little fun now…you can afford to!
stop eating this garbage and see your health improve……not trying to be that guy, but seriously
be an adult..eat like an adult..you’ll be so much further ahead..processed grains is idiot food..
John is flexing his “influencer” muscles again! There gonna even more oversimplified the Cheerios logo. *THEY DID IT WITH PRINGLES, CHERRIOS IS NEXT! YOUR NEXT!* #sadt***p
It would be a singular honor to be that guy who wakes up one day to full inboxes of messages from concerned family and friends wondering what the fuck I did to provoke a beloved breakfast food into treating me like I’d talked about its sister.
Anti-Israel Bigot and the enemy of the Jewish People. I used to love John Oliver until he became an apologist for Hamas, an outspokenly antisemitic fascist organization dedicated to committing genocide against the Jewish people. Oliver is disappointed that Israel was able to defend its citizens with Iron Dome. What a piece of!@#$%^
Cinnamon Toast Churros is better than the original.
Food Lion has a generic PB&J cereal… It’s generic! Got the same picture on both sides of the box.
I have been thinking Oliver was too good to be true, and actually a neo-con playing a character for the big bucks. Now I know that has to be the case. No new cereals? When was the last time you hit the aisle? Way to go George Bush 1. They got laser scanners at the self check out these days. But you wouldn’t know cuz you don’t eat cereal. Probably just caviar with your pals in the basement of Comet Ping Pong…. even though the pizza is delicious there.
Oh my gosh, I so enjoy this channel! I’ve watched all of them. I suddenly realized that I don’t think I’ve hit a thumb up for any. I feel like a $hit. The best part is, oh googly, no commercial. On a brighter side of life, frosted flakes were my favorite as a youngster. Then I grew up and developed a brain. I still offered my kids the same joy and also indulged myself, just like I mistakenly once tried to relive a pleasant memory of boiled hot dog.
So this is a commercial for cereal ? American cereals are 100% sugar…. how can anybody say anything good abouth shit like that. Thats why this country is as fat as it is
How about a cereal with actual nutritional value (The pitiful, low grade, largely indigestible, synthetic “vitamins” that they are required to add to legally call it “food” doesn’t count).
For the goth kids: We’ll start with small balls of freeze dried nuts and grains, blacken them with squid ink, and use the creepy baby in a tutu for the mascot. Our tagline will be “Eat it”.
Was Krave not a blip on the radar? They put a weird chocolate paste INSIDE the Captain Crunch! I mean, clearly John is a man of taste and culture and has some high standards, but I feel like if you do some digging, you’ll at least find NEW cereals. Good might be harder.
1:23 Candy for breakfast. Isn’t that basically *all* American breakfast cereals? Froot Loops, Coco Pops, Frosted Flakes. You think these aren’t junk food, John?
I don’t understand how he got me to care about so much cereal in less than 7 minutes from a starting point of I’m really tired after a 16hr day I think I’ll got to bed. Cereal wasn’t on the top 100 things I care about today and now it’s in the top 5.
I like how he conveniently forgot about how lucky charms added unicorn marshmallows a few years ago then stunned the world when they made them permanent. I still remember where I was when I saw the news, my kitchen. John Oliver’s bias really shines in this latest piece.
Honestly there should be an episode about the dietary guidelines, how deadly they are, and how commercial and religious interests imposed them. Super interesting, and it would do thousands of times more good than every other episode put together.
They probably don’t have the capability, though. Either they’d accidentally rehash the propaganda, or they would be absolutely crushed by the combined might of the food industry, pharmaceutical industry and the Seventh Day Adventist Church.
John, you need to tap into elementary and middle schools around the world that demanded we come up with a new cereal idea as a part of a book report. There is some more unused, untapped potential!!! Marketing idea meetings would be set for decades.
I propose a cereal manufacturer make “Avocado Toast Crunch” with a rotation of different underemployed Millennials on the box art. The toy/prize inside a few boxes of lucky winners is either a clearing of the purchasers student debt or pre-approval for a home loan. I would certainly buy that cereal!
This is probably the best YouTube video of all time. Screw “Charlie bit my finger” this is clearly the next NFT, and when it sells, if they don’t use the money made to make a new cereal , I literally don’t want to be alive in that world.
John: “my next video will be a nonsensical rant about cereal, worthy of being a subject of a rant at a frat house named Omega Ganja Pie”
Producers: “you for real?”
John: “im super cereal”.
As funny as this is, why did you pick Cheerios, a General Mills brand, to receive all this free publicity? General Mills is on the list of brands to boycott because one of their subsidiaries, Pillsbury, is produced on stolen Palestinian land in illegal Israel. Not cool, man. 🙁
How about Blearyo’s, little round life rafts of doughnut glaze for kids or adults who wake up in a miserable funky haze and need a massive sugar infusion? How about Floss’ed Flakes, a cereal that you can use to floss your teeth? How about Trux, a cereal that is shaped like little dump trucks carrying nuclear waste? How about Unlucky Chums, a totally distasteful raw fish concoction filled with red dye #13 that even a shark wouldn’t touch? And then there’s Special K-K-K for the budding racist kid in the family. The possibilities for offensive and nutritionally imprudent cereal are endless.
YouTube’s algorithm really would prefer me to watch Johnny O than people like Kyle Kulinski or Jimmy Dore. That makes me feel extremely skeptical of John, which is too bad, because I think he’s all right.
“There should be a cereal for the lonely 6th graders who feel alone even when in a crowd. There should be a cereal for the kids who don’t really have friends until college..”
Why did you have to attack me like that John? What did I do to you?!
Oh yeah, I once suggested there be a cereal called “Nothin’ But Sugar” … my BIL liked the concept.
*eating cereal while watching a rant about cereal gives me life*
Y’know, sometimes Lucky Charms sells an all marshmallow box. I never bought any because they were always sold out. They have Peeps cereal, and Hostess donut cereals, and Blizzard game-themed cereals (I heard the Luci-Os were pretty tasty for vanilla… but I was seriously hoping for Ragnar-Os.) I’m guessing he doesn’t really take his time looking in the cereal aisle because there are some options there that have me scratching my head. (I’m still scratching my head over what unicorn cereal could possibly taste like.)
Em-O’s Cereal? I can see the market value.
True though, that was the first Frosties ad that I would watch without yelling obscenities
I don’t need to Subscribe, or hit the bell icon.. Youtube Algorithms knows i’m a lefty, it gives me this show while suppressing Secular Talk, TYT and a host of left leaning shows automatically anyway to stop people subbing to them.
But I will give you a Like!
I really want to get behind this, but just about every cereal for the last 10 years has been a sugar-filled garbage experiment that should never have happened. Low sugar, low fat, high fibre. How can that be so hard to turn into a good cereal? Shredded wheaties are from my dad’s time, wheet-a-bix/wheet-bix/vita-brits or what ever they are called where you’re from are the same thing we had when I was 4, and there really isn’t that much difference between the various kinds of wheat/oat flakes unless its with added crud you probably shouldn’t be eating. The closest I can come to new cereal is Magic Spoon which apparently has no calories but fills you up and contains protein while looking like the sugary treats my childhood self used to enjoy. I think we just may be SOoL for new cereal.
The way cereals was marketed in the late 70’s and 80’s is absolutely unforgivable. ALONG with MILK, JUICE, TOAST and EGGS is a GREAT part of the complete breakfast. Are you F’ing kidding me? So is vodka. They just marketed candy directly to kids with funny mascots and confused them (us) into thinking they were almost healthy.
I dunno, John, Cheerios made some of their cheerios into little hearts so now before I pour the milk, I give my girlfriend one of the little hearts. Cheerios made my mornings gayer. Happy pride
3:42 No one should look at cereals as a healthy breakfast! If you do, you end up as a diabetic which can easily break your (financial) neck in the states…
don’t let all of the info around delicious cereals distract you from the fact that cereals are most enjoyed by every serial killer.
do you want to be in the same company of that consumer group??? DO YOU??? i didn’t think so.
>look through the mascots on offer
>stop in shock and horror
The crossing zebra is not yours to give out, you live action cartoon of a fancy rodent! I was on board until that moment, but this is too much! JOHN OLIVER FINALLY WENT TOO FAR
The best thing to happen to cereal, happened recently with keto cereal. …low carbs, no sugar, good fat, 100% natural, tastes amazing! Keto cereal, the cereal that won’t kill you.
Reason Steven Crowder taken down by You tube because like John Oliver You tube Twitter and Facebook are allergic to the Truth. “Twitter is all the toilet walls in the world” Ricki Gervaise.
What about a cereal where when you pour milk on it, the cereal expands like those tiny dinosaurs. I like the idea of Peaches and creme cheerios. Look at the pattern between oatmeal packets and the popular cheerios. Literally, peaches and creme should be a delicious staple for everyone.
But now it is time to get into the real innovation that cereal needs. See M &Ms are just chocolate flavored gob stoppers. Skittles are just gob stopper flavored taffy. What if they put cereal in that shell and it would become a guaranteed crunch almost every time. Imagine crispy apple jacks.
The other problem with cereal is that the cereal we have now is not the same recipe that they had in the 1970s and 80s. It is like how 5 guys is a McDonalds store from the 1970s but McDonalds now is kind of a hodge podge of different CEO’s perceptions and not something that knows how to grow revenue. Also, there needs to be a kind of translate-able flavor pattern with stuff you put in milk. Oreo-Os were a perfect example. Cookie Crisp. Oatmeal Raisin cookies could be a hit with old people if that flavor was translated into food. That is what the Aramark CEOs did to build out their ball parks. They took popular food items like Nacho at restaurants and then translated it into something that they could sell at concession stands. If you look at the current company Crumbl and bundt cakes which are currently popular that are used with milk and are a dessert, and translate their flavor patterns, you can easily design a popular cereal line. The thing is that they need to focus on creating a cereal type of icing to where you could create something like a chocolate chip bundt cake with not so much marshmallows but with something that when added to milk tastes and adds the flavor of icing. I also think they need to look into designing something like muffins too. Also a Peach, Blueberry, or Strawberry Cobbler type of cereal would be amazing. I am ranting and got off topic but food is food.
Elevate the cereal game for the common good? Whole, non GMO grains with less than 5 grams of sugar is a start. Sugar is not only highly addictive but a major contributor to obesity, diabetes, cancer, etc. GMOs and RoundUp contribute to poisoning us and the environment. What’s up, John?
I think we did need this, because the news has been nothing but bad for years and it is draining. But what I want more than anything else, is cereal that is vegan again because I am hecka allergic to vitamin D3 made from lanolin and that is like 99% of cereals. And no, I don’t mean more fake healthy overpriced cereal that tastes like cardboard for no reason.
Hey John, may I use this “critical evaluation of advertised products” -concept you propose here also on other products like Vaccines, Green Energy ETFs and Media Outlets? Or is everything fine beside those sinister cereals? Thank you in advance
I’m sure General Mills has enough cereal variety to pull off mystery boxes. I would like to see my favorite cereals from the 80’s be brought back for limited times. Ghostbusters hologram series, Transformers, or even Rainbow Brite would be nice.
I’m not saying the Venn Diagram of aging 80’s & 90’s Goth Kids and People who buy General Mills’ “Monster Cereals” is damn near a circle. I’m just saying I have a complete Misfits Discography and enough Boo Berry to last a full year between it’s annual releases.
No sugar or artificial color added, a picture of the source plants on the box, with a bowl depicting the cereal realistically. Plain packaging and text used throughout.
I just looked at what cheerios response was…. Lame… 100 thousand to charity’s is great but if John did what they asked, they should have offered to make a new cereal just to make things interesting.
I’m allergic to chocolate and I often joke I’m so goth I’m allergic to happiness (because it’s a source of Theobromine, which is the chemical in chocolate that gives you the “happy” feeling).
Dear LastWeekTonight, could you please do a piece on the Tokyo Olympics? The IOC, the Japanese government and so many other people involved are behaving like complete idiots – I can guarantee you it’s going to be comedic gold.
Off topic….did you guys know people in Idaho are shooting, and killing, bald eagles? They were just hungry, because you built houses in their territory…
YOU WILL DESTROY THE NATURAL ECOLOGICAL SYSTEM, DUMBASSES!!!
I had a dream last night and I totally blame this video for triggering it, despite it having been watched several days prior. I had a “brilliant” idea – You know how there’s Captain Crunch? Well, now we have Kraken Crunch! Little bits of crunchy cereal of unrecognizable octopus shape, but with added sea creature shaped marshmallow pieces.
What about Lego cereal? So little kids mistake their toys as edible and try to choke one down Not possible?! Then consider Tide pods! So boring cereal it is John. The corporate lawyers know what’s for you or at least General Mills.
“Mission Tiger: Tit-for-Tat” sounds like a Vietnam-era black ops atrocity that resulted in a village full of innocent rice farmers getting napalmed. Also: when did Tony the Tiger’s nose turn blue? Is that a symptom of Long Covid?
“It’s gushers, the fucking cereal, guy” will forever be the dream cereal that I will never get to taste. And my life is now ruined. Thanks a lot, John!!
If it doesn’t already exist across the pond I’m shocked and pop tarts cereal needs to happen. Tiny pockets of heaven swimming in milk to kickstart the day.
Out of many dozens of videos with John Oliver in them I’ve watched, this is the only one that felt like a waste of my time. So that’s a compliment, and also not a compliment.
(I think I’d be happier if there were less than ten types of cereal on the shelves, each from a different company. There’s too much gimmicky experimentation and attempts to capture niche markets, not enough serious low-cost nutrition.)
Me, who eat unsweetened corn flakes with unsweetened milk every morning: what the fuck is this man talking about. Everything is perfect! Don’t ruin it!!
The sad thing is that he could totally do a typical episode on John Harvey Kellogg or agricultural subsidies leading to cereal being made a “standard breakfast” even though it’s pretty unhealthy.
(Sorry if you thought that cereal was unproblematic…)
You want to know what the even bigger crime is? The fact that there aren’t ANY fucking toys in cereals these days. How else does a kid base his choice of cereal? Bring back those shitty toys…
John Oliver, the world would be a dark dark place without you! I totally agree with everything (almost.. like 99% (Lego cereal would probably cause little kids to eat their Legos = bad)) that you say. Thank you for being you! Please have children and run for President of the United States. Unless you can’t because you weren’t born in the U. S., in which case DRAT! We lost out!
How ’bout Godzill’ Os ? …A fun illustration on the box of our favorite angry monster tearing apart some unnamed city. Inside, yummy marshmallow buses, cars, and buildings, panicked families sprinkled with sweet goodness running for their lives, crunchy soldiers and artillery pieces… delicious destruction. *** Special prize inside. Origami paper with instructions for folding claw-shaped finger tips. No?….OK…nevermind.
Up here in Canada they made us a new cereal in 2020: Tim Horton’s Timbits cereal inspired by the addicting doughnut holes we consume at an unhealthy rate. They come in chocolate (boring) and birthday cake (better!). And yes our nation collectively rejoiced.
Honestly I gave up cereal when I grew up and started caring about my health and I thought it was just me but I guess it’s fading out of thw whole world….
I lost my mom and three of my cousins over the last month, we couldn’t get beds or even oxygen in time. I’m not even talking about the extended family. @John please do a video in India if you can, there is just too much pain here.. I don’t know if they threatened you last time when you made one, but this time the world just needs to know..
This is the first time I am admitted you are wrong John. A few weeks ago I opened my chocolate Cheerios to find out they are now heart shapes. It made my week.
“Cereal Killers”, each box contains different shapes referencing different killers such as Jeffrey Dahmer body parts and comes with a surprise collection card or toy weapon of cereal killers preferred method such as Jack the Ripper knife?
I think you need to step away from youtube, and actually go grocery shopping. The marketing may be non-existent, but we’re living in a renaissance age for sugary cereals, in which manufacturers are in a The Price is Right style race to see how close they can get to the sugar content of Circus Fun, without actually going over. The only glass ceiling left to shatter is cross-manufacturing licensing, which would allow you to finally get crunchberries in your (already) chocolate with marshmallows frosted flakes.
The Doomsday Clock (of breakfast) is already 1 minute from midnight, and the end comes in the form of “Opps, All Sugar!” Which is pretty much exactly what Circus Fun cereal was, back in 1986!
course had obamas wife trying kill sugar cereals- but think what a box of cereal costs anyone notice- family size corn flakes for what 5.00 plus- i remember in the 1970’s was a article about a box of cereal costs 27 cents a box to make- then course have boxing licensing- permits inspections ands course store profit-cereal over all is a rip off – but think the reason there are not new cereals is one ran out of ideas to make them- and cost and you ever go in a grocery store there are tons of boxes whole isle of cereals Quaker oats to bran buds really more like grape nuts- to bran flakes much like corn flakes and how many granola type cereals wow even breakfast bars are like granola cereal- the y just stop commercializing cereal not that there so much not new ones- but to me the market has fallen from cereals much as they fallen from burger king sausage egg croissants to the McDonalds breakfast commercials-
Actually there’s always new cereals on the shelves but they don’t make commercials anymore.. plus the new cereals are often just awful copies of better cereals or are just some short term advertising for a Disney show or movie..(ex. baby yoda cereal, Disney princess cereals,…)
The best cereal got destroyed by Kellogg’s by “updating” it — Rice Krispies Treats Cereal was so much better a few years ago and now it’s gone forever and I will never forgive the executives who killed it with their money-grubbing, joy-hating hands.
At the grocery store where I work, I’ve seen A LOT of new cereals, like Dunkin Donuts cereals (yes, really), chocolate frosted flakes (yes, really), and recently… Pop Tarts cereal (yes, really).
What about “John’s Olives”? They’re just olives. The fuckin’ pits and everything. In milk. Yeah, that’s right. You like that, and you cereal factories can have it. I don’t care. Just put the penis mascot on the box and get out of my face.
got my Vaccination today and after stressful thing like that this is a good video to let go and have fun, I adore this finally very fun episode, that is why i watch this series thx John Oliver 😀
What about cereals for people having abdominal cramps during periods? If that’s possible..I doubt it,but still, when cosmetics companies don’t have to test for efficacy of product food companies won’t have to either, right? And this is large TG who gets pains 5*12=60 days a year. So it might not be a daily cereal,but it could be an essential cereal for the bad days XD
Nice try John, still trying to convince us this is a comedy show and not a real news program. I am now fully convinced there is a sinister reason why we havent gotten new cereals in a while. Also when reese’s puff cereal came out I did think it must be illegal, it really is candy for breakfast
THIS IS LITERALLY MY HOBBY AT THE GROCERY STORE! I make a special trip down the cereal isle whether i need any or not, and take pictures of all the crazy new ones i see. I have at least 30 from the last 2 years alone (stuff like snickerdoodle cereal, drumstick icecream cereal, jolly rancher cereal etc). All from big well known cereal brands, not the cheap no name knockoff ones. Id be happy to share them
Nice work putting Cherios in between the politically correct version of a rock and a hard place. So if Cherios doesn’t say ‘fuck you’ to Twitter followers you will keep the charity money, John. If I was Cherios I’d turn that back around on John real quick!
ReplySay what you will about Cheerios, that peanut butter and chocolate flavor is amazing.
ReplyAn absolute pointless empty time waste of a video
ReplyI don’t even like cereal and I would buy mystery box cereal
ReplySimply Brilliant!!!!
ReplyJohn is hungry y’all
ReplyGlad to see vaccine cicada back!
ReplyIn yankland cereal is basically sugar and artificial colour which happens to have some kind of corn of oat extract in it.
ReplyThere’s always room in my life for more of John Oliver starting seemingly random feuds.
ReplyI want cereal in a shape of pills with name “prozacs”
ReplyFeel like Raisin Bran is goth
Replyi thought this was gonna be how oliver exposes the cereal market . but this was a different cute video.
ReplyDisappointed that he did not offer the Japanese mascots!!
Replymagic spoon
ReplyI was completely prepared to learn about how the cereal industry were oppressive to workers and unions, lobbies and/or ruining the enviroment
I am unsure if its healthy of the to have those assumptions
ReplyWhen Johnny-O tells me to smash, I smash.
ReplyJules Cereal… Kids will love it
ReplySMATCH THAT LIKE BUTTON
ReplySaid so with dead eyes
Not mr nutterbutter!
ReplyI can’t believe no one has made “Bachelor Chow” from Futurama yet.
ReplyJohn Oliver desperately needs a laugh track.
ReplyMan I never clicked so quickly on a video with a gormless parakeet and a box of cereal on it.
ReplyForget the Serial serial podcast… I wanna see the Cereal Serial from John Oliver.
ReplyBest idea was mystery box loved it!!!
ReplyI smashed the HELL out of that Like Button!
ReplyA cereal with Nutterbutter as a mascott already has a catch phrase: “Don’t like it? Eat Shit BOB!”
ReplyCereal is so high in calories and sugar. Even the super boring bland-tasting adult ones that are mostly granola. I think they just pour a bag of sugar into every box so it tastes good. Problem is that it’s advertised and viewed as healthy. It could just as well be a bag of chips for breakfast.
ReplyI’ve never been more tempted to “smash that like button” than when John Oliver tells me too.
ReplyDaniel O’Brien’s pop-culture obsessed fingerprints are all over this.
ReplyI mean they made Dunkaroos cereal and that was really good
Replyhow lost are Americans now, they don’t care about the only thing that the rest of the world thinks is truly American. The situation must be so serious even a British man has to remind them how they must care about f….king cereal. Or Or… Maybe John doesn’t have good topics to make a video…:)
Replythis is content.
ReplySmash that Like button like John wants to be smashed by Adam Driver.
ReplyIlluminate pyramid mascot: Bowl Full of Cash. Your welcome. Dreaming of money? Wake up with a bowl full of cash. Marshmallow stacks with grain change.
ReplyI miss when this show was just funny.
ReplyDid anyone else follow cheerios on Twitter just to see if they take Jon up on his offer?
ReplyPrevent diabetes, kill cereals
ReplyCatch Mid-Term Madness.
ReplyDemand A Constitutional Convention
To Mandate a Real ” Team of Rivals” Cabinet.
Notify Your Governor. 34 needed.
The best TV/YT personality out there.
ReplyThe 2.5k people who disliked this video can go straight to hell.
ReplyHow can you forget? They made Cocopops white last year and that was a buzz
ReplyI need Space Gecko cereal!!
ReplyI feel like John did a rail of coke and yelled at his crew until they started filming his rant about cereal and Twitter
ReplyRemember when Lucky Charms added the horseshoe and half the country was like, “Right, a new gimmick to make my toddler have a meltdown in the cereal aisle, until I buy them what amounts to candy in a bowl”, and the other half of the country was like, “Those damned devil worshipers at General Mills are at it again. Lucky Charms! you mean Lucifer Charms!”
ReplyThis pandemic still getting the best of us.
Replyyou’ve obviously never had french toast crunch
ReplyClearly you need to get out of your “egg” because, Hello Jon, Cheerios come heart-shapped now, AND Minions cereal has set a new bar. You’ve obviously been in a cave on Mars with your eyes closed and fingers in your ears.
ReplyI’m waiting for the “Why can’t we all just get along.” cereal with white and dark pieces that turn an opaque non-de script gray when combined in milk. Go John Oliver!!
ReplyDid this video feel like a long, unfunny advertisement to anyone else?
ReplySponsored by Magic Spoon?
ReplyTrojan Condom Pops? Free condom in every box, plus a coupon on the side of the box.
Reply“and I’m not even a cereal scientist”
ReplyTry Red River cereal John it will make you more dashing
ReplyJohn Oliver: Cereal marketed directly and solely to soft sad sixth graders who feel lonely even when surrounded my people.
ReplyMe: (Laughs nervously and in depression)
I nearly skipped this one, so glad I didn’t. The cereal for goth kids bit was hilarious.
ReplyWhat about Nutter butter cereal John? I feel like no research was done especially when you offered Mr. Nutter butter. Fuck you Greg in Oklahoma
ReplyAs a goth kid, I do hate chocolate.
ReplyA breakfeast for goth kids? How about some cereal tasting of cheap cigarettes and coffee?
ReplyI truly wish that I could afford to sponsor that Mystery Box idea and have the vaccine cicada as the mascot!
ReplyI was hoping John was going to tell us what he thought of the “Diamond Shreddies” controversy.
ReplyMy 28 year old nephew who eats cereal for dinner while gaming would be an accurate commercial
ReplyThe time for cereal for breakfast is coming to an end. Thank goodness. Nutritionally, sugary cereal makes for a very poor meal choice and is making us all very sick.
ReplyIn the late 80s early 90s there was an AWESOME Ice Cream Cone Cereal!
ReplyThis video is girl scout thin mint cereal erasure
ReplyCheerios IS a garbage!
Replythe lego cereal had me in tears. JUST IMAGINE WHAT WOULD HAPPEN. Imagine. Wow.
ReplyI hope a cereal brand takes this opportunity and makes a completely new cereal with one or more of those mascots, and I hope Cheerios grows a pair and just says “Fuck you” to some random Twitter user!
Replyyou tellin me im the only one who ate that sour patch kids cerial?
ReplyI’d eat the hell out of an “Eat shit Bob” Cereal with Mr. Nutterbutter on the box
Replyin Ireland we call frosted flakes frosties that is all
ReplyThe cruel ex-wife happily return because spark continuously switch failing a flat process. productive, picayune trousers
ReplyGetting a tweet from Cheerios that said “F*ck You!” might surpass the removal of Donald Trump from Twitter in my happiness book.
ReplyHe doesnt make his own branded cereal at all after this
ReplyNow John Oliver needs to put out his own cereal called Ollie’s where it’s his face as a cereal.
ReplyI’m glad Tony found someone after his rough breakup with the Grinch.
Replyi think john is having a little too much fun with the donation challenges
ReplyYou ever wonder why we don’t have a cereal that’s like pet food for humans? Literally designed so you can eat it every day of your life for every meal and have all the nutrients you need? We have the lazy people that don’t want to cook. We have the processed food addictions. Why do we not have a properly balanced cereal with instructions to eat X amount based on your age, gender, and weight? People go to so much effort to fail at diets, why not just work on a one-stop solution that will out perform literally everything else? Like c’mon cereal companies, get your game together.
ReplyNo slagging my marvel!
ReplyImagine working in a office in which you pitch an idea like this for a special episode of the show and your boss just goes
Reply“Ok, i like it let’s do it. let’s also find a reason to have the cheerios brand twitting “fuck you”, i think it’s hilarious”.
Is no one gonna talk about Cherrios reply? Serious dosh on the line
ReplyEat your cereals
ReplyCheck out The Empty Bowl podcast for cereal
ReplySour Patch Kids cereal has existed since 2019
ReplyI recently found out that Kellogs made Little Debbie Oatmeal Creme Pie cereal….
ReplyThis is a cereal thriller!
ReplyI’d like to mention that there actually does exist an only marshmallows cereal and you can get it on Vat19’s website.
ReplyTHIS is better than actual gold in Lucky Charms!! Wow. What say you, Cheerios?!?!
ReplyGoth girls love chocolate. The man is wrong.
ReplyI mean . . . a hazelnut flavored cereal for Nutterbutter would be pretty good.
ReplyYou went back to your drug of choice. I can tell. Horrible content
ReplyYou’re hilarious.
ReplyAll cereal is nighttime cereal!
ReplyJohn Oliver has to see the long long man japanese commercial, i am sure he can make a video just on that ad
ReplyGUSHERS CEREAL?! That would be an orgasm
ReplyMagic Spoon is too busy sponsoring Simon Whistler’s excellent commercial spots for their cereals.
ReplyI do like the idea of the Mystery cereal. But here’s an even better one, if they can get the licence for it. Bertie Bott’s Every Flavor Cereal!
ReplyWhat about Cereal Bars. I’m in no way referencing a puffed rice that’s been glued together with excessive amounts of sugar… I mean BARS for cereal. Like a flight of Cheerios in each variety with a charcuterie board of garnishments for it at a table with your favorite pals or at a counter while you discuss a new superhero movie… I think that could save what limit respectability exists and hopefully perpetuate a passion for cereal that reaches beyond any breakfast table. There’s realistically no way that would ever happen any time soon, but it certainly makes for something else to think about if you happen to be eating cereal.
Replyalso because the amount of people eating cereal is way down because the new generation prefers hot meals. So that’s why they haven’t been trying.
ReplyIts official… he’s been alone for too long. This is Covid in action and frankly I’m loving it hahah haven’t laughed this much in ages
ReplyPretty sure Oops All Marshmallows already exists.
ReplyCOVID Crunch: nuggets of American whole wheat and Wuhan rice shaped as syringes, mini Clorox bottles, orange wicker-men, and turds sold only on Fox and at Trump rallies.
ReplyTiny glasses man say smash, i smash.
ReplyThat was candy for breakfast!
ReplyJOHN OLIVER JUST LEVELED UP.
ReplyI think quarantine is finally getting to John…
ReplyInspirational video
Reply5:09 _”Holy fucking shit, that is such a good idea!”_ — John Oliver
Reply6:11 _”…the Vaccine Cicada…”_
Msg is bad im not gonna eat it so no cereal for me
ReplyOliver is going downhill fast! This was the worst, most stupid episode ever made! Sack the writers! Cancel the show!
ReplyCereal was ruined when apple jacks revealed it was cinamon…
ReplyCerealkilling it! Thank you Mr Oliver.
ReplyLet’s keep kids developing diabetes ! Hurray !!!
After all there is nothing better than some sugary cereal early in a morning !
ReplyI’ll chip in a buck if someone will assassinate the LIMU Emu and his icthyophelic friend.
ReplyOpinion: cereal went downhill once Trix switched from interesting fruit-shaped pieces to nondescript spheres.
ReplyHoly shit John, I’m hurting, like, dying from laughing so fuckin hard. God damnit you’re a fuckin genius you piece of shit!
ReplyFirst world problems
ReplyLol
Stoner Cereals!
ReplyMagic Spoon makes good stuff.
ReplyJohn, pay more attention. Kellogg’s has released Together with Pride.
ReplyPerfection
ReplyClearly he hasn’t seen the new Cosmic Brownie cereal…
ReplyMy man has never tried Kellogg’s Minecraft Creeper Crunch
ReplyPOV: your HS English teacher gives you a random word to write a report on. Anyone else do this in HS?
ReplyLOL!!!
ReplyI died at vaccine cicada
ReplyCereal is just way too unhealthy with all the extra sugars
ReplyAre we not going to address the lack of great toys and puzzles in cereal boxes anymore? I remember when you could get a “Whacky Racers” car or airplane out of an Apple Jacks Box and build it at breakfast. It was tiny, plastic, and brittle, but soooo cool.
ReplyCereal: the only socially acceptable way to eat iron filings.
ReplyI teach Engineering in High School; will use this as a student case asap
ReplyGod thanks for the ideas ! Lego cereal !!! Absolute banger ! Plus children will mix them with real ones lmao
ReplyAnd those mystery ones are just the cheery on top. Brrrrrroooo infinite… Uh no Unlimiteeed power for everyone !
hear me out. avocado toast cereal.
ReplyDid John Oliver miss the whole Peeps Cereal craze? The cereal tastes like marshmallows AND has marshmallows in it!
ReplyI would 100% buy some Lego cereal for my kid.
ReplyJohn: Frosted Flakes are trash
ReplyMe: *eating a bowl of them while watching this video*
We need more vanilla flavored cereal
ReplyJohn Oliver talks like C3PO from Star Wars
ReplyThe Cinnamon Toast Crunch ads show cereal pieces licking each other. I even heard one directly addressing “ladies.” Hmmm?
ReplyYou ending the video on a “Goodbye” instead of “Cheerio” removed any and all joy I could have received from this video.
ReplyWho has had sour patch kids cereal
ReplyThey should make stickers of all of their different mascots and sell them for charity because I would totally buy sheets of stickers of Mr. Nutter Butter, the vaccine cicada and all of the others!
ReplyChi-John Super Happy Fun Time Breakfast Bowl Good Stuff Eat Now Much Yes Nom Nom Good Times Go!
ReplyBefore today I didn’t know I needed these types of cereal
ReplyI thought this was going to be about how cereal is just sugar sold as a sport food.
ReplyI really want to know what got John Oliver so damn worked up at the grocery store that he decided he needed to make a seven minute video about cereal on what was supposed to be a week off.
ReplyI would like to submit the honey bunches of oats factory lady as one of the best things that happened to cereal in the last decade.
ReplyBut what about the pop tart cereal?? That shit is crazy
ReplyPffft. Hit that little “x” button? As if I’d use a laptop! I’m far too poor for that, I watch you on my phone.
Edit: cereal for sad kids would be Em”o”s.
ReplyI am eating Tim Hortons coffee cereal as I watch this
ReplyDessert Cereal. How is it different than regular cereal? IT’S FOR DESSERT. I demand a cereal that pairs with dessert wine.
ReplyMy kids eat legos now
ReplyRarely do I want to smash that like button as much as I do right now.
Replycereal yes
ReplyI hereby give Cheerios permission to tweet that to me. Your welcome, charity.
Reply“…you oat hoops!”
ReplySearch ‘Tony the tiger police brutality’ on youtube
ReplyYeah this feels out of place for the show. Cereal is bad for you. Less cereal
ReplyDoes anyone else remember Rice Crispy Treat cereal? Not Rice Crispies, but Rice Crispy Treat cereal? Is it just some weird fever dream I had? I swear it was real and it was delicious.
ReplyAlso bring back French Toast Crunch. That stuff was amazing.
See, Late Night TV can have a social function. I think a night-time cereal would fly off the shelves. Also, a cereal with extra vitamins, sugar and caffeine for coders and hackers. That would be lit. And I want a cereal for introverts, I don’t even know what it would contain, but I’d buy it. Okay maybe granola is already for introverts. I dunno.
ReplySugar is the opium of the masses! It takes away our pain…
ReplyDear John Oliver.
ReplyLook up and try Nestle Chocapic.
Just try it.
Really.
It’s the answer to all your prayers.
Good I want some Chocapic now. I miss it almost every time I start my day without it.
I can’t put into words how much I like it. Look it up, try it and your life will be better.
That made me laugh pretty hard. Needed that
ReplyYou should talk about the tragedy of Quaker getting rid of the best cereal to have ever existed… maple Life
Replythis has got to be my favorite episode of all time
ReplyJon saying there’s been no cereal news is Cinnamon Toast Shrimp erasure
ReplyIt is a perfect cereal commercial.
ReplyThank you Mr. Oliver.
I nominate the gonorrhea mascot for Fruit Gushers.
Replyi vote for night time cereal
ReplyMaybe a cannabis cereal but, you would have to use almond milk.
ReplyThey need a commercial for 40-70 year olds too stoned to cook.
ReplyOhh.. I see. John is bought and paid for by BIG MILK, and needs to up the global consumption fast, in order to estabilish a new milk order.
ReplyOtherwise he will find a milk chocolate horse head in his bed when he wakes up, and we all know what that means.
Very slow… but surprisingly delicious death.
cereals are highly processed and full of sugar (the worse kind of foods). I’m kind of surprised by this video…
ReplyKix is the only cereal that matters. It’s been around since 1947 and they led to the invention of Cheetos. What else do you need?!
ReplyYo Cheerios, take on his challenge and @ me – we split the money.
ReplyAlso, great webisode – felt like a good ol’ bugle rant, I could almost hear Andy chuckling in the background.
I miss ordering a prize in the mail, having to wait eight months and being brutally disappointed in it finally fucking arrives. Of, those were good days indeed.
ReplyHow about a cereal called “no middleman” and it’s just sugar cubes colored different colors? OK it needs some work.
ReplySomebody get Master P on the line
Replyi had a lot of fun but I’m not gonna lie i thought it was gonna be some horrifying trip through the cereal industry, but it turned out to be last week tonight’s crack at a cereal revolution
ReplyUsually seeing the title I would get the fuck out of here but compared to the usual serious issue this is awesome.
ReplyThis is the kind of reporting I’m here for.
ReplyNo, it’s the CTC commercial where they twerk to “milkshake “.
ReplyI see a new cereal literally every time I go to Walmart. I love you, John Oliver, but you’re clearly not a cereal connoisseur.
ReplyYour move @cheerios
ReplyGood god reeses puffs fuck for sure
ReplyNearly spit my cereal out like 10 times watching this
ReplyThe last good new cereal that came out on the market in the U.S. was called Krave, and it is basically wheaties with actual chocolate inside. It is more like candy for breakfast than Reese’s Puffs.
ReplyKing Vitamin 4 life.
Replyokay well i’m going to make some depressOs
ReplyAre we gunna sleep on Cookie crisp?
ReplyHow about a cereal that is actually more cereal than sugar?
ReplyBest episode ever. Please, please Cheerios?!
ReplyNot sure what John Oliver is going on about on this occasion lol.
ReplyCereal makes you fat.
ReplyWhat about a cereal that, I don’t know, glows in the dark? Or, reacts to a black light, which so happens to include a cheap UV flashlight at the top of the box?
ReplyMy mother and I thought of several more cereal ideas, that if any of these were mentioned on a future episode of last week tonight then I would feel my life is complete:
Reply– Savador Dali’O’s (two versions, a kid friendly version focusing on works such as the melting clocks, and an adult version that could focus on his sexually repressed works).
– A Rubrix cube cereal where you can (somehow) rip off the color to make the rubrix cube appear complete in a way we all cheated to do so as children
– A throw back to 2005 with “Happy Bunny O’s” with happy bunny mean sayings that would be way to hard to read in tiny cereal font.
– Bubble Tea cereal, with a combination of little bubble tea cup shapes, the tapioca balls (real or in cereal version?), and somehow getting the actual tea as milk (not milk tea- tea milk, which hopefully isn’t disgusting).
– The perviously mentioned cheerleading cereal, with cereal in the shape of pom-poms that goes off in your mouth like the pop-rock candies.
– The previously mentioned of a cereal dedicated to my cat Honey. It can be in relation to her name being Honey (Honey-O’s?), related to cats being furry (Furry-O’s?), or anything related to my cat Honey.
– J-O’s, a John Oliver cereal with his face on little marshmellow cereals. Maybe something that throws back to his time as Zazu or even his character “Big Mouth” which I have no idea how that would happeen with trademarks and whatnot.
If this comment (or any of my comments or any of my anythings) somehow makes in on an idea of Last Week Tonight I will say my life is complete, as both the conservatives and the liberals like your show, and my cat has been staring at the screen to watch your show years before it was cool (time stamped photos of this available on instagram available, as I will also be happy if only my cat were to make it on your show).
Cheers John. As always not wrong!
ReplyInsane. I loved it.
ReplyOops All Cicadas!
Replyyou are getting fat, hahahaha, where is your neck
ReplyLeave the sensitive kids alone, what they need is good parenting, not sugar slathered into their bowls.
ReplyThis feels like a coke-fueled pitch meeting
ReplyIt’s because they are too ashamed of their own cereal products, they know they are propelling the obesity epidemic. No, Oliver! Dont encourage them.
Replythis shit got over 2 million views, hahahahahaha!!!!! like I don’t understand. but it’s like a big fuck you on all other late night talk show hosts.
ReplyShredded Wheat is the cereal for those kids. I know.
ReplyCheerios: Challenge accepted
ReplySorry, oops, marsh what?
ReplyThe whole video is like advertising cereal indirectly. Did he get sponsored by cereal? 😀
Replywhy not talk about the sugar content people feed their kids through those types of cereal?????
ReplyLove me some Frosted Flakes with cold milk and bananas. Just saying .
Replywait til some start up cites this video as their inspiration for their cereal lmfao
Replysuccessful people don’t become that way overnight .most people you see as a glance-wealth, a great career, purpose-is the result of hard work and hustle over time. I pray that anyone who reads this will be successful in life..
ReplyYou are an disrespectful person making fun of july 15
ReplyKind bars just put out a cereal! Ive never seen a single commercial for them, but they’re fucking fantastic
ReplyI thought this was to address how fucking gross the cereal manufacturers are. Basically almost every cereal is a bowl of sugar. And even the corn and oat base of cereal is filled with heavy metals and pesticides and herbicides. Which they are! All real reporting points to this as a fact.
ReplyThe tiny black actually drop because germany chronically press inside a sedate cabinet. numerous, loud glue
ReplyThe melodic selection advisably stamp because structure similarly squeeze qua a nippy gum. slow, flowery bottle
ReplyIs Shaq older than Magic Johnson? Wtf
ReplyJohn Oliver has become a bit of a bully, hasn’t he? Making fun of local TV station for not having dragon money, and now some poor Cheerios employee who has to come up with uncontroversial stuff to post on twitter, _without_ having a whole team of writers to fall back on?
Hmm, wait a minute. Is this John Oliver’s writing team trying to make Cheerios hire writers for their twitter account?
ReplyI am assuming Cheerios have come back with “John Oliver asked us to pick someone who isn’t famous, i.e. isn’t popular so okay. “@Johnoliver Fuck You”.” 😛
ReplySide-note: As an Australian I spent years wondering why Americans were having milk on their cocktail frankfurts (Cheerios isn’t a cereal over here, but it is the name for cocktail frankfurts).
Best cereal commercial is the lost trix commercial where the rabbit actually gets the cereal disguised as a human adult
ReplyI try every new cereal that comes out, so I understand and agree we need something new. The Frosted Flakes with Lucky Charms Marbits were just a tease on my taste buds since I add malt anyway. Quisp me some Grins & Smiles & Giggles & Laughs of the future, please!
Oh, and as a lover of Gushers (and Fruity Pebbles) … make THAT cereal happen and I will be the first customer!
ReplyI love how he sounded almost exactly like his regular more serious videos as he talked about this
ReplyAgreed on advertising, but can we stop to appreciate that they made Oatmeal Creme Pie cereal??
ReplyCereal Killer Cereals, what about that? no, I am not in favor of serial killers or any activity that involves harming others or take someone else’s life, but a tv series on a CEREAL UNIVERSE populated by cereal families and communities would be nice!
ReplyLooks like someone didn’t got his serial this morning…
Replyactivate & court-martial the traitor flynn. MG & DTJ | MaQa 2022
ReplyI did not see chiJohn on the mascot list!!!!! Wtf
Reply5:33 I can hear my old gym teacher yelling in the background: “Don’t sit on the ball you little Punk!”
ReplyPopped up in my feed who the f.. is this fool who watches this rubbish hahaha.
ReplyThe biggest lie about cereals of my life was believing that Froot Loops have different flavors. After I realized this, life was no longer the same.
ReplyMr. Hankey The Christmas Poo Cereal.
ReplyOMG…I’m dying lmfao. This was exactly what I needed this morning ; )
ReplyTarantulo’s. Get on board, America.
Replyoh the one where hes a tad funny
ReplyAdam Driver: *Eats cereal*
ReplyJohn: “CRUNCH MY CAPTAIN YOU MOROSE MEAT-BRICK”
To add to all this, they stopped making Waffle Crisp, the greatest cereal in the history of food. I’m still not over it.
ReplyHow is it even possible to go on an extended rant about Cheerios’ Twitter postings without mentioning their horrifically ill-chosen “tribute” to a recently departed Prince back in 2016?
ReplyThis video makes me super sad that there has been so many serious stories in need of John’s attention…this is his wheelhouse right here
ReplyCreatively funny as always but what of the symbiotic relationship between cheap food ( but highly profitable) , Big agriculture ( minus small healthy farms), and big medicine? All backed by our government on the take! Step right up! Get your Kellogg’s, diabetes pills and treatment at your corporate owned health (?) insurance (?).
ReplyNo thanks!
P.S. Sugar and flour will kill you! Real food nourishes.
Cap’n Crunch …
ReplyBest amongst the tops …
your goth kids cerial mascot could have the catchphrase “Sadder than you!”
ReplySorry but this is a pretty stupid segment. No new cereals in years? Sure, I guess all these cereals based on candies and toys and other stupid gimmicks, don’t really exist, huh?
ReplyThis is hilarious. John, forever entertaining
ReplyI’ll never forgive the “Alpha Bits” cereal dunderheads for changing the formula, it was my favorite cereal. Now it tastes like Alpha shits
ReplyLegos cereal? I fail to see how that could possibly go wrong! Especially for young children! Genius!
ReplyKeep doing what you do John. Keep at it!
ReplyCheerios, a good one with a tint of cancer
ReplyProof that John NEEDS a vacation.
ReplyWhy are you cursing over cereal?
ReplyJohn, have you ever done the history of why cereal was invented? That would be interesting! To me this is a non food product… just like beyond burger!!!
Reply06:02 thought we were watching CNN political debate coverage there for a second
ReplySmashed
ReplyJohn, you are a fucking national treasure. LOLOLOL
ReplyI put forward my new cereal, Cheeridildos. You can guess the mascot I want.
ReplyI do not understand why there is predominately only cereals which are made of some chemical mix that does utilize a small fraction of the wheat plant combined and squished into various forms and flavors and then named something dumb because its for kids. OK, the other options for breakfast are bread toasted, waffles toasted or eggs (lots of options here and it’s NOT a grain). Wheat or other grains
Reply
Seeing the thumbnail thinking “oh god what’s wrong with cereal!?$
ReplyWhat did I just watch? 3 minutes of…. I kept hoping there would be a point, but there wasn’t.
ReplySeriously? Nothing new and exciting in the cereal world, John? Um, I was overseas for a couple years, came back, and what do I see? Twinkies Cereal!? Ding dongs for breakfast!? Sour patch kids. Little Debbie oatmeal creampie and cosmic brownie cereals. Peeps cereal. Cinnamon Toast Crunch churros. Donettes. Hunny Buns. I’m not making any of this up…
ReplyI saw Sour Patch Kids cereal recently. I think cereal creativity has peaked.
ReplyA guy volunteered and when Cheerios refused to do it, @LastWeekTonight did it to him.
Reply“@AlexPon21 Fuck you.”
Ball’s in your court Cheerios……..
ReplyCereal killer
ReplyI appreciate that we have time for this. Reminds me Trump is gone. We’re no longer waking up to check the damage report.
ReplyNO NOT MR NUTTER BUTTER NOOOOO
ReplyHow about non-sweet cereals, perhaps with beef jerky or smoked chicken, with some mild milky dressing where the dressing is made as easy as chocolate milk (spoonful and stirr).
ReplyBut it has to be breakfast-y, something new, not something where you think of evening, but of morning. So no nachos with some dips.
You read it here first 🙂
LEGO cereal would be such a hit. Food we can set on the tables and eat it, but more importantly… rather than picking up all the LEGO pieces off the floor… parents can simply vacuum them.
Reply7 minutes of gold right here.
ReplyAll John’s ideas were so legitimately creative and good i would actually buy them and i don’t even like cereal
ReplyRemember when Millsberry brand cereals had an entire online sim game you could play? Cereals today have seriously dropped the ball.
ReplyI wish this was a full-length episode!
Reply5k only eat cornflakes.
ReplyI wonder if John Oliver is aware of Funko Pops. But perhaps they’re not innovative enough for him.
ReplyThe little guy cereal could be branded as attack on Titan cereal
ReplyWas this DOB? this feels exactly like an episode of OPCD.
ReplyThat idea sounded a teeny bit rude. On the other hand, why hasn’t anyone thought of a mystery cereal brand? Malt-O-Meal Brands really need to get on with that idea.
ReplyHoly shit! The Cheerios “fuck you” comment made me spit water on my desk! Right as I was taking a sip!
ReplyHas anybody seen the new Frosted Flakes with Cinnamon flavored Basket Balls and Shaq on the cover!? I cracked up when I saw them at my local FOOD Lion!
ReplyI have always thought they need to make a breast cancer awareness cereal called “Mammo-grams” with little gram crackers shaped like boobs.
ReplySo this is what John is like when smoking pot and after a fresh line of coke.
ReplyDork forgot about Frankenberry and/or Boo Berry. A bit bright, but still works as the goth cereal(s).
ReplyChildren only eat the cereal. Men eat the cereal, the bowl and the box that came it! Haha
ReplyNope. Cussing over cereal? Nope.
Replywhere did Shak learn his table manners, Shawshank Prison?
Reply5:59 no Chiijohn? I call “bullshit” on you, British Millhouse!
Replythis has been a $h!tty week so far and this video is the only thing that has given me hope in life again
ReplyGroovieOs a cereal we can all chew as One
ReplyThis is a cry for help. He’s running out of material!
ReplyDo companies ever watch this and actually go along with these ideas. Would have so much respect if a company made a gag cereal just for John Oliver! like you have Billions of dollars, have a little fun now…you can afford to!
Reply*What about sour patch kids cereal? Crime against nature*
ReplyIs he not gonna talk about the high calorie density and that they’re full of sugar?…
ReplyREESES PUFFS FOR THE WIN !!!!!!!!
Replyfree Palestine
ReplyDeliciously random!
ReplySomeone send this man a box of Timbits cereal because it’s the newest cereal I can think of. Came out a couple of years ago in Canada.
ReplyLEG’OS!!!
ReplyI thought for sure he was gonna talk about conservatives losing their minds over pride cereal.
ReplyJohn is holding out on his most likely IP to get a cereal after it- Chiijohn. Japanese will market this shit out of that cereal
ReplyThat mystery cereal idea sounds awesome lol I’d never buy it cause I don’t eat cereal. But it’s a bomb idea.
ReplyI just like that he told us to go outside. I can’t stop thinking about it, after a whole year of inside John Oliver I mean our homes
ReplyLMFAO!
ReplyBut I love Frosted Flakes…(someone will say it below I bet).
ReplyThe cereal for goth kids is Raisin Bran.
ReplyI do not take constructive criticism
stop eating this garbage and see your health improve……not trying to be that guy, but seriously
Replybe an adult..eat like an adult..you’ll be so much further ahead..processed grains is idiot food..
I would buy sweet dreams. Midnight is exactly when I want to eat cereal.
ReplyI got an idea for the Nutter-Butter based cereal, but it isn’t appetizing, especially for Bob
Replyeveryone’s laughing til he drops the “gushers cereal”
absolute fucking legend
ReplyHeyyyyyy, Penis-man’O’s. Nice touch, graphics team.
ReplyI paused this video thinking of what cereal I had in my pantry. I have a box that expired in May 2021… so of course I am munching on it now…
ReplyTHANKYOU JOHN XD
ReplyNIGHTTIME CEREAL
John is flexing his “influencer” muscles again! There gonna even more oversimplified the Cheerios logo. *THEY DID IT WITH PRINGLES, CHERRIOS IS NEXT! YOUR NEXT!* #sadt***p
ReplyThey make (and I tried) sour patch kids cereal. It was not good.
ReplyThe therapeutic quail electrophoretically obtain because revolver notably enter beyond a daffy ghost. overt, vigorous italian
ReplyIt would be a singular honor to be that guy who wakes up one day to full inboxes of messages from concerned family and friends wondering what the fuck I did to provoke a beloved breakfast food into treating me like I’d talked about its sister.
ReplyDamn it, I love you John! Thanks for making this Covid hermit smile!
ReplyOkay but the saga of Long Long Man is way better than that Tony video or Marvel or most, if not all, soap operas. Js
ReplyIn the 50’s when I was little, we would actually put sugar on a bowl of Frosted Flakes. Yeah baby! I have a LOT of fillings…
ReplyNot funny
ReplyThis video turns me on
ReplyOh no. He got me excited for cereals that arent even real.
ReplyAnti-Israel Bigot and the enemy of the Jewish People. I used to love John Oliver until he became an apologist for Hamas, an outspokenly antisemitic fascist organization dedicated to committing genocide against the Jewish people. Oliver is disappointed that Israel was able to defend its citizens with Iron Dome. What a piece of!@#$%^
ReplyLove Reece’s puffs
ReplyIn what universe are Frosted Flakes trash?!
ReplyWrong. Wrong, wrong John.
Eggo Blueberry Waffle cereal is amazing.
Cinnamon Toast Churros is better than the original.
Food Lion has a generic PB&J cereal… It’s generic! Got the same picture on both sides of the box.
I have been thinking Oliver was too good to be true, and actually a neo-con playing a character for the big bucks. Now I know that has to be the case. No new cereals? When was the last time you hit the aisle? Way to go George Bush 1. They got laser scanners at the self check out these days. But you wouldn’t know cuz you don’t eat cereal. Probably just caviar with your pals in the basement of Comet Ping Pong…. even though the pizza is delicious there.
ReplyOh my gosh, I so enjoy this channel! I’ve watched all of them. I suddenly realized that I don’t think I’ve hit a thumb up for any. I feel like a $hit. The best part is, oh googly, no commercial. On a brighter side of life, frosted flakes were my favorite as a youngster. Then I grew up and developed a brain. I still offered my kids the same joy and also indulged myself, just like I mistakenly once tried to relive a pleasant memory of boiled hot dog.
ReplyThis man is a legend in his own empty void. Genius.
ReplySo this is a commercial for cereal ? American cereals are 100% sugar…. how can anybody say anything good abouth shit like that. Thats why this country is as fat as it is
Replythey should just make a cereal with Johns different faces. and name it Fuck You-ohs.
Replyo/
ReplyBeen in lock down too long……….have you heard about toast?
ReplyCereal should be banned and porridge force-fed like a pate` goose.
ReplySo it IS a movement you want… Good. You have it.
ReplyComedic genius – “Goth kids don’t like chocolate, they hate it” lolol
ReplyHow about a cereal that doesn’t taste like stale garbage?
ReplyHow about a cereal with actual nutritional value (The pitiful, low grade, largely indigestible, synthetic “vitamins” that they are required to add to legally call it “food” doesn’t count).
ReplyUh idk if you know this but there is bit cereal news.
Waffle crisps is back at some walmart stores and is walmart exclusive. They still taste as good as they did in the 90s.
ReplyFor the goth kids: We’ll start with small balls of freeze dried nuts and grains, blacken them with squid ink, and use the creepy baby in a tutu for the mascot. Our tagline will be “Eat it”.
ReplyWas Krave not a blip on the radar? They put a weird chocolate paste INSIDE the Captain Crunch! I mean, clearly John is a man of taste and culture and has some high standards, but I feel like if you do some digging, you’ll at least find NEW cereals. Good might be harder.
Reply1:23 Candy for breakfast. Isn’t that basically *all* American breakfast cereals? Froot Loops, Coco Pops, Frosted Flakes. You think these aren’t junk food, John?
ReplyBest vid of the season
ReplyYou bangin on breakfast?
ReplyAll cereal is candy for breakfast. Its all sugar…gross
ReplyI don’t understand how he got me to care about so much cereal in less than 7 minutes from a starting point of I’m really tired after a 16hr day I think I’ll got to bed. Cereal wasn’t on the top 100 things I care about today and now it’s in the top 5.
ReplyThought this was going to end with a LastWeekTonight cereal. Little tiny Johns and desks floating in a void of white milk.
ReplyI like how he conveniently forgot about how lucky charms added unicorn marshmallows a few years ago then stunned the world when they made them permanent. I still remember where I was when I saw the news, my kitchen. John Oliver’s bias really shines in this latest piece.
ReplyThank you, John Oliver! I definitely needed to hear this right now.
ReplyDude this is an ad
Replyit should be illegal to sell sugar as cereal
ReplyTalk about cereal killers!
Replyhahahahahha XD
ReplyI’m just waiting for the “magic spoon” ad
ReplyOat Hoop…LOL!!!
ReplyHonestly there should be an episode about the dietary guidelines, how deadly they are, and how commercial and religious interests imposed them. Super interesting, and it would do thousands of times more good than every other episode put together.
ReplyThey probably don’t have the capability, though. Either they’d accidentally rehash the propaganda, or they would be absolutely crushed by the combined might of the food industry, pharmaceutical industry and the Seventh Day Adventist Church.
Thank you John! Button smashed.
ReplyJohn, you need to tap into elementary and middle schools around the world that demanded we come up with a new cereal idea as a part of a book report. There is some more unused, untapped potential!!! Marketing idea meetings would be set for decades.
ReplyI propose a cereal manufacturer make “Avocado Toast Crunch” with a rotation of different underemployed Millennials on the box art. The toy/prize inside a few boxes of lucky winners is either a clearing of the purchasers student debt or pre-approval for a home loan. I would certainly buy that cereal!
ReplyWtf was this?
ReplyOnly six minutes about cereal?
Replywell, I wasn’t before….I’m hungry now.
ReplyPeople are finally more health conscious and they don t want sugar and preservatives and empty carbs for breakfast
ReplyI was so nervous he was about to tell me my favorite cereals are all secretly racist.
ReplyI’m surprised he didn’t blame Trump for this.
ReplyThis is probably the best YouTube video of all time. Screw “Charlie bit my finger” this is clearly the next NFT, and when it sells, if they don’t use the money made to make a new cereal , I literally don’t want to be alive in that world.
ReplyDude, before the stoners there was a cereal called Crispy Critters. The one and only cereal that comes in the shape of animals
ReplyI was waiting for you to say something controversial about Israel again, but this video really is just about cereal, the Poofy Puffs American kind.
ReplyHe’s right about Marvel, though…
ReplyThis is the best segment you’ve had in a while
ReplyI want BLUE Golden Grahams.
ReplyFucking hell, for a $50,000 donation to charity they can @ me
ReplyI would officially hope that Cherios targeted me… but I don’t have a proper twitter account.
ReplyThe Magic Spoon responded!!!!
ReplyA nighttime cereal…YES!
ReplyI always wanted a cereal that was tiny pancakes so you could pour syrup on them instead milk.
ReplyJohn: “my next video will be a nonsensical rant about cereal, worthy of being a subject of a rant at a frat house named Omega Ganja Pie”
ReplyProducers: “you for real?”
John: “im super cereal”.
I mean. Apparently I’m from an area with more cereal than he has. Sour patch cereal. Chicken and waffles. I mean, the choices are GD endless.
ReplyLaughing my arse off. I love John Oliver!!!
ReplyAll of these cereal ideas are brilliant. Thank you for calling attention to this crisis.
ReplyJohn, are you aware that shortly after you posted this video Little Debbie made a freaking cosmic brownie cereal?
So… thanks, I guess? I’m not sure if it’s what we need, but it’s definitely fun.
ReplyDid he forget about the Sour Patch Kids cereal? Not saying it’s good but it was something new at least.
Replynight time cereal? GENIUS
ReplyAs a canadian I just went out and bought the new Tim Hortons Timbits cereal and cafe mocha ones.
Reply#smashedit
ReplyHave you been to the store lately? Sour Patch Kids, oatmeal cream pie, cinnamon toast crunch churros, dunkaroos, all have cereals!!
ReplyWe need an unapologetically unhealthy, sugar filled, way over the top cereal and sell it to the 20-30 demographic instead of kids
ReplyGOLD!
Replyyes.
ReplyThis is pure golden TV! Why is this not on HBO? I’d pay a monthly fee of $100 to watch this repeatedly for 100 days! I WOULD!
ReplyAs funny as this is, why did you pick Cheerios, a General Mills brand, to receive all this free publicity? General Mills is on the list of brands to boycott because one of their subsidiaries, Pillsbury, is produced on stolen Palestinian land in illegal Israel. Not cool, man. 🙁
ReplyYou should be able to BUILD THINGS out of a Lego cereal!!!
Reply5.3k Marvel fanboi virgins triggered.
ReplyOh god now he is coming after cereal! Not the cereal! Lmao
ReplyHow about Blearyo’s, little round life rafts of doughnut glaze for kids or adults who wake up in a miserable funky haze and need a massive sugar infusion? How about Floss’ed Flakes, a cereal that you can use to floss your teeth? How about Trux, a cereal that is shaped like little dump trucks carrying nuclear waste? How about Unlucky Chums, a totally distasteful raw fish concoction filled with red dye #13 that even a shark wouldn’t touch? And then there’s Special K-K-K for the budding racist kid in the family. The possibilities for offensive and nutritionally imprudent cereal are endless.
ReplyIs John Oliver pretty famous? He sounds like he’s from a far-off land
ReplyThank god it’s a light hearted topic.
ReplyDid John Oliver watch Bo Burnham’s new special and decide to take it in the opposite way it was intended?
ReplyAdam Driver: Eats Captain Crunch John: “CRUNCH MY CAPTAIN YOU MOROSE MEAT-BRICK”
ReplyYou haven’t seen the twinkie cereal John?
Replypokemon cheerios, gotta catch them all
ReplyHonestly all the “Like, Click, Submit” I will Always love John just because he doesn’t “Sugar Coat” the truth.
ReplyIt is honestly a sugary death, I’d never feed my kid your version of cereal. Cereal is whole oats and fresh fruits.
ReplyYouTube’s algorithm really would prefer me to watch Johnny O than people like Kyle Kulinski or Jimmy Dore. That makes me feel extremely skeptical of John, which is too bad, because I think he’s all right.
ReplyTerrible video. Not funny. Nothing.
Replythe b
Replyfirst thought after reading the title:
ReplyOk John, tell me how Cereal is racist…..
Hilarious to see his earnest energy devoted to cereals. Almost like a parody of himself.
Replyremember when this show had balls? die slow HBO…
ReplyCant tell if John’s shitposting or daring corporates to do this
ReplyCheerios now needs to tweet to John, FU and get that 50G’s, lol
ReplyThe ??? box idea is F’n Brilliant!!!
ReplyLeggo cereal could be hazardous…. lol….. What they need is a slogan. Thats the ticket.
ReplyRice Krispy Treats cereal, when it first came out in the 90’s. It made my childhood a little less shitty.
Reply“There should be a cereal for the lonely 6th graders who feel alone even when in a crowd. There should be a cereal for the kids who don’t really have friends until college..”
ReplyWhy did you have to attack me like that John? What did I do to you?!
Actually i was watching it eating cornflex
ReplyCheerios @me lmfao
ReplyLove it
ReplyMagic Spoon cereal is the sh*t.
ReplyOh yeah, I once suggested there be a cereal called “Nothin’ But Sugar” … my BIL liked the concept.
Reply*eating cereal while watching a rant about cereal gives me life*
Y’know, sometimes Lucky Charms sells an all marshmallow box. I never bought any because they were always sold out. They have Peeps cereal, and Hostess donut cereals, and Blizzard game-themed cereals (I heard the Luci-Os were pretty tasty for vanilla… but I was seriously hoping for Ragnar-Os.) I’m guessing he doesn’t really take his time looking in the cereal aisle because there are some options there that have me scratching my head. (I’m still scratching my head over what unicorn cereal could possibly taste like.)
Is this clever product placement?
ReplyThe alcoholic snowplow ultrastructually fire because crush postmeiotically delay about a ugliest elbow. zonked, raspy alcohol
Replylame, i thought this would be about how unhealthy cereal is and how fucked up the advertising is
ReplyEveryone gangsta until the shrimps get cinnamoned
ReplyEm-O’s Cereal? I can see the market value.
True though, that was the first Frosties ad that I would watch without yelling obscenities
I don’t need to Subscribe, or hit the bell icon.. Youtube Algorithms knows i’m a lefty, it gives me this show while suppressing Secular Talk, TYT and a host of left leaning shows automatically anyway to stop people subbing to them.
ReplyBut I will give you a Like!
How about a cereal of candy hearts with sayings on them?
ReplyBut we have cereal that makes you feel like a giant, has he not had rice krispies multi grain shapes? My childhood FAVOURITE.
ReplyThe cereal commercials are on youtube TV for kids chicken girls for example has some
ReplyCheerios. The breakfast choice of Ghosts and Spirits!
ReplyCereal really bad for you , Earl Butz needs to pay
ReplyCereal is in a rut? No new flavors? I see John hasn’t heard of the scandal and eventual production of Green Onion flavored Chex here in South Korea.
ReplyJohn, your staff needs to do their homework. “MAGIC SPOON BIRTHDAY CAKE CEREAL”! Awesome sauce!
ReplyI see your cereal complaint and raise you one cracker challenge- 4 cheese ritz as cereal or bust.
ReplyEverything sounds smart with an English accent.
ReplyHey looks like John is making good nutrition tv! life is one big commercial.
Reply“what about nighttime cereal, what do i mean about that? I don’t know! Fuck you!” You’ve outdone yourself today John Oliver.
ReplyOkay that cereal commercial was actually pretty funny though.
ReplyI loved everything about this SO hard
ReplyI really want to get behind this, but just about every cereal for the last 10 years has been a sugar-filled garbage experiment that should never have happened. Low sugar, low fat, high fibre. How can that be so hard to turn into a good cereal? Shredded wheaties are from my dad’s time, wheet-a-bix/wheet-bix/vita-brits or what ever they are called where you’re from are the same thing we had when I was 4, and there really isn’t that much difference between the various kinds of wheat/oat flakes unless its with added crud you probably shouldn’t be eating. The closest I can come to new cereal is Magic Spoon which apparently has no calories but fills you up and contains protein while looking like the sugary treats my childhood self used to enjoy. I think we just may be SOoL for new cereal.
ReplyThe way cereals was marketed in the late 70’s and 80’s is absolutely unforgivable. ALONG with MILK, JUICE, TOAST and EGGS is a GREAT part of the complete breakfast. Are you F’ing kidding me? So is vodka. They just marketed candy directly to kids with funny mascots and confused them (us) into thinking they were almost healthy.
ReplyThis may be the single greatest piece of content john oliver has ever produced. You can hear the passion in his voice
ReplyLol
ReplyI dunno, John, Cheerios made some of their cheerios into little hearts so now before I pour the milk, I give my girlfriend one of the little hearts. Cheerios made my mornings gayer. Happy pride
Reply3:42 No one should look at cereals as a healthy breakfast! If you do, you end up as a diabetic which can easily break your (financial) neck in the states…
ReplyFuck it. I just followed Cheerios in Twitter.
ReplyDid you hear? I heard that Cheerios withheld $25,000 from charity just because they wouldn’t send one seven-letter tweet.
ReplyLonely O’s! part of your balenced diet, contains thc to take the edge off
ReplyI think we can all agree that FilmCow’s Cracklin’ Oat Bran commercial captures exactly the magic to which you refer, sir.
It’s like eating an angel, John.
ReplyObviously you need to come to Canada …. Three words TIM HORTONS CEREAL !! BIRTHDAY CAKE, CAFE MOCHA…. CHANGE YOUR LIFE
Replydon’t let all of the info around delicious cereals distract you from the fact that cereals are most enjoyed by every serial killer.
Replydo you want to be in the same company of that consumer group??? DO YOU??? i didn’t think so.
This bizarre rant is meaningless.
ReplyYou could ask the guys at Good Mythical Morning for some ideas
ReplyCheerios had strawberry and chocolate themed o’s for Valentine’s that were pretty good, but sadly they were for February only.
ReplyBrilliant!!!
Reply>look through the mascots on offer
>stop in shock and horror
The crossing zebra is not yours to give out, you live action cartoon of a fancy rodent! I was on board until that moment, but this is too much! JOHN OLIVER FINALLY WENT TOO FAR
ReplyHey Mikey, he likes it!
ReplyThe best thing to happen to cereal, happened recently with keto cereal. …low carbs, no sugar, good fat, 100% natural, tastes amazing! Keto cereal, the cereal that won’t kill you.
ReplyGoths do like chocolate
Reply*RUH ROH! it’s GUSHERS the fucking cereal, guy*
ReplyJohn, if you’re held hostage by Tony the Tiger blink twice!
ReplyThis was written by the Kyle Mooney of the Last Week Tonight team
ReplyI love you John Oliver.
ReplyReason Steven Crowder taken down by You tube because like John Oliver You tube Twitter and Facebook are allergic to the Truth. “Twitter is all the toilet walls in the world” Ricki Gervaise.
ReplyIs John Oliver trying to make another cereal leave twitter?
ReplyWatching this video made my baby stop crying and then fart.
ReplyWhat about a cereal where when you pour milk on it, the cereal expands like those tiny dinosaurs. I like the idea of Peaches and creme cheerios. Look at the pattern between oatmeal packets and the popular cheerios. Literally, peaches and creme should be a delicious staple for everyone.
But now it is time to get into the real innovation that cereal needs. See M &Ms are just chocolate flavored gob stoppers. Skittles are just gob stopper flavored taffy. What if they put cereal in that shell and it would become a guaranteed crunch almost every time. Imagine crispy apple jacks.
The other problem with cereal is that the cereal we have now is not the same recipe that they had in the 1970s and 80s. It is like how 5 guys is a McDonalds store from the 1970s but McDonalds now is kind of a hodge podge of different CEO’s perceptions and not something that knows how to grow revenue. Also, there needs to be a kind of translate-able flavor pattern with stuff you put in milk. Oreo-Os were a perfect example. Cookie Crisp. Oatmeal Raisin cookies could be a hit with old people if that flavor was translated into food. That is what the Aramark CEOs did to build out their ball parks. They took popular food items like Nacho at restaurants and then translated it into something that they could sell at concession stands. If you look at the current company Crumbl and bundt cakes which are currently popular that are used with milk and are a dessert, and translate their flavor patterns, you can easily design a popular cereal line. The thing is that they need to focus on creating a cereal type of icing to where you could create something like a chocolate chip bundt cake with not so much marshmallows but with something that when added to milk tastes and adds the flavor of icing. I also think they need to look into designing something like muffins too. Also a Peach, Blueberry, or Strawberry Cobbler type of cereal would be amazing. I am ranting and got off topic but food is food.
ReplyI did not know how badly I needed to see John Oliver get worked up about cereal. “F*#%ing oat hoops!”
ReplyJohn Oliver looking swole.*
*Edit: swollen.
Reply“When was the last time you saw a new exciting cereal?”
every stoner: …. uh, every time i’m in the cereal aisle
ReplyOK!
ReplySweeeeeeeeet mother of breakfast, I wasn’t expecting this
ReplyYou sr are a fucking Legend, and your team of course. Keep em coming!
ReplyJohn: Goth kids don’t like chocolate, they hate it.
ReplyMe, who’s cursed chocolate for allergy-related reasons: That checks out.
Comedy is lost on me in this one.. Removed my “like” at the end 🙁
ReplyI mean nutritionally even “healthy” cereal is just candy
ReplyI paused to get a bowl of Reese’s Puffs cereal 🙂 and……ok go on
ReplyWho else is well into their 30’s and regularly eating cereal for dinner?
Replyanyone els feel like hes spent to much time in that white void
ReplyNo thanks
ReplyElevate the cereal game for the common good? Whole, non GMO grains with less than 5 grams of sugar is a start. Sugar is not only highly addictive but a major contributor to obesity, diabetes, cancer, etc. GMOs and RoundUp contribute to poisoning us and the environment. What’s up, John?
ReplyI want that Lil’ Guys cereal bad.
ReplyHe is kinda right .
ReplyWe peaked with the original Oreo cereal – the one with MARSHMALLOWS
ReplyCheerios have responded to his request
ReplyThis would be a perfect Nathan For You crossover
ReplyI think we did need this, because the news has been nothing but bad for years and it is draining. But what I want more than anything else, is cereal that is vegan again because I am hecka allergic to vitamin D3 made from lanolin and that is like 99% of cereals. And no, I don’t mean more fake healthy overpriced cereal that tastes like cardboard for no reason.
ReplyI want Weetabix with pieces of fruit.
ReplyHey John, may I use this “critical evaluation of advertised products” -concept you propose here also on other products like Vaccines, Green Energy ETFs and Media Outlets? Or is everything fine beside those sinister cereals? Thank you in advance
Reply“Honey, come quick! The sad bird is about to ruin cereal!”
ReplyCicadeos, systematically destroying your hunger after a 17 year growth cycle.
Edit: and lo, there came pestilence, leaving naught in its wake but nine essential nutrients.
Reply“Orange man bad, orange man bad orange man bad orange man bad”… *Country falling apart*…. “cereal.” Such a fucking joke.
ReplyThis is so obnoxiously American…. here i am eating muesli with yogurt and real berries.
ReplyI got a box of Reese puffs right now.
ReplyHow could 5000 people dislike this?
ReplyMystery cereal. Brilliant.
ReplyI’m sure General Mills has enough cereal variety to pull off mystery boxes. I would like to see my favorite cereals from the 80’s be brought back for limited times. Ghostbusters hologram series, Transformers, or even Rainbow Brite would be nice.
Reply“YA OAT HOOPS” my favorite line ever
ReplyBetter not eat that sugar crap
ReplyThis is my life now, sitting at home on a Saturday watching a man rant about cereal and fining that I deeply agree with him ….. F covid
ReplyLike button has been smashed.
Reply“It was candy, for breakfast!” – so you’re saying it was cereal, because that describes pretty much all the brand cereal you can get.
ReplyI’m not saying the Venn Diagram of aging 80’s & 90’s Goth Kids and People who buy General Mills’ “Monster Cereals” is damn near a circle. I’m just saying I have a complete Misfits Discography and enough Boo Berry to last a full year between it’s annual releases.
ReplyChoco vampire looks like doofus from phinea and ferb
Reply… Are you okay, John?
ReplySo this is what John is like when smoking pot and after a fresh line of coke.
ReplyI have the best Cereal Idea “P.E.T.A” and it’s in the form of tiny cute animals 🙂
ReplyThe meme gods bequeathed him upon us
ReplyI’m all for a nicotine cereal. The smoker’s lung mascot can eventually be replaced by a nicotine stomach mascot.
ReplyThe most useless people in the world watch these shows
ReplyI’m not lying and you can Google it Kellogg’s Corn Flakes was invented to stop masturbation by being bland.
ReplyNo sugar or artificial color added, a picture of the source plants on the box, with a bowl depicting the cereal realistically. Plain packaging and text used throughout.
ReplyI just looked at what cheerios response was…. Lame… 100 thousand to charity’s is great but if John did what they asked, they should have offered to make a new cereal just to make things interesting.
ReplyI haven’t watched this yet but if you ruin cereal for me I swear to God John I’ll come for you
Replymy like button has been smashed to bits
ReplyI’m allergic to chocolate and I often joke I’m so goth I’m allergic to happiness (because it’s a source of Theobromine, which is the chemical in chocolate that gives you the “happy” feeling).
ReplyThe incredible music bilaterally point because steven amazingly accept worth a somber window. freezing, volatile cake
ReplyDear LastWeekTonight, could you please do a piece on the Tokyo Olympics? The IOC, the Japanese government and so many other people involved are behaving like complete idiots – I can guarantee you it’s going to be comedic gold.
ReplySoylent green cereals. “Soylent Green is people!” The slogan is already there.
Reply“Roaches, the cereal”
yeah , sure.
that’ll work.
ReplyThis is the useless content I signed up for.
ReplyIn England they’ve just released a cinnamon churro cereal, it’s incredible
ReplyPlease do my Twitter account to say fuck you I will do that random Twitter account I make it mine
ReplyYou Ben zona. Y. Mum is abich
ReplyA whole aisle of cereals choices when people are starving is obnoxious.
ReplyThrowing Marvel under the bus for no reason
ReplySmash that like button
ReplyRoasted marvel get roasted marvel
Reply(M&Ms + Nerds cereal) for that sweet and tangy start to your day!
ReplyThat intro
ReplyUm, the cereal Isle is a mile long because there is new cereal every week.
ReplyCerial – the one artifact of a bygone era that 70s, 80s, and 90s kids can still bond over.
ReplyThe amuck juice increasingly tip because scarf pathophysiologically offend inside a thundering heron. fearful fearless, childlike backbone
ReplyMagic Spoon! It’s a bit expensive and not in stores (yet?), but really changes up the cereal game. I also feel they would be fine with a LWT mascot.
ReplyThis is just an ad for cereal lol
ReplyOff topic….did you guys know people in Idaho are shooting, and killing, bald eagles? They were just hungry, because you built houses in their territory…
ReplyYOU WILL DESTROY THE NATURAL ECOLOGICAL SYSTEM, DUMBASSES!!!
Hack entertainment
ReplyIt’s been done Weetabix.
ReplyUh, you okay, John?
ReplyHow about a partnership and blend cereals together?
ReplyWhy are people disliking this lol tf did Oliver do to hurt peoples opinions on shit like serial???
ReplyI had a dream last night and I totally blame this video for triggering it, despite it having been watched several days prior. I had a “brilliant” idea – You know how there’s Captain Crunch? Well, now we have Kraken Crunch! Little bits of crunchy cereal of unrecognizable octopus shape, but with added sea creature shaped marshmallow pieces.
ReplyWhat about Lego cereal? So little kids mistake their toys as edible and try to choke one down Not possible?! Then consider Tide pods! So boring cereal it is John. The corporate lawyers know what’s for you or at least General Mills.
Replymagic spoon protein cereal
ReplyThe Dunkin Donuts Caramel Macchiato cereal is pretty fucking amazing
Reply“Mission Tiger: Tit-for-Tat” sounds like a Vietnam-era black ops atrocity that resulted in a village full of innocent rice farmers getting napalmed. Also: when did Tony the Tiger’s nose turn blue? Is that a symptom of Long Covid?
Reply6:22 dibs on the Illuminati mascot. Conspiry-O’s Here I come!
ReplyGod this is poetry.
ReplyThe “Like button” has been “Smashed.”
Reply“It’s gushers, the fucking cereal, guy” will forever be the dream cereal that I will never get to taste. And my life is now ruined. Thanks a lot, John!!
ReplyI, I… I love you
Replyhow do I know if this is a real youtube video if there’s no patreon link?
ReplyIf it doesn’t already exist across the pond I’m shocked and pop tarts cereal needs to happen. Tiny pockets of heaven swimming in milk to kickstart the day.
ReplyWould definitely go for the mystery box cereal.
ReplyI love this. But didn’t dunkaroo make a cereal!??@
Replyroflmao Magic Spoon made your people cereal for a giggle lol
ReplyProbably one of John’s best bits ever. Fucking dying over here.
ReplyNature’s Path Love Crunch
ReplyOut of many dozens of videos with John Oliver in them I’ve watched, this is the only one that felt like a waste of my time. So that’s a compliment, and also not a compliment.
(I think I’d be happier if there were less than ten types of cereal on the shelves, each from a different company. There’s too much gimmicky experimentation and attempts to capture niche markets, not enough serious low-cost nutrition.)
ReplyJohn, you cuss too much. Have you a loss for other adjectives?
ReplySugar and sharp corners of Captain Crunch, perfect combination for the masochist in me.
ReplyJohn john john….you clearly are unaware of the existence of cosmic brownie cereal, i had the joy of eating it this morning.
ReplyMe, who eat unsweetened corn flakes with unsweetened milk every morning: what the fuck is this man talking about. Everything is perfect! Don’t ruin it!!
ReplyI hit the like button for the web exclusive but then immediately hit the dislike button for being off this week. Thanks, John
ReplyCanibinO’s with Oats
ReplyCome on, how could anyone not like this slam on cereal.
ReplyAs progressive as this show is, I’m surprised of the topic as cereal could account for a significant amount of extra weight Americans carry.
Reply<3 will think about this episode every morning from now on
Reply“Night Cereal” is just any cereal after ten shots of whiskey.
ReplyI would buy GUSHER cereal! LOL
ReplyAmazing. I have goosebumps. I think I might cry tears of joy
ReplyThe flat badge yearly check because north lily amuse by a melted stew. tall, pathetic lyre
ReplySmell Dan O’brians sticky, milky fingers all over this.
ReplyIf this was supposed to be commentary on Kellogg, circumcision and eugenics it was not very successful.
ReplyIs all US cereal just balls of sugar?
ReplyLiking for speaking truth to Marvel.
Edit: Liking for the whole episode. This is art.
ReplyReeses puffs are life
ReplyLego’s Cereal – because why shouldn’t your gums hurt as much as your feet. Oh, wait – that’s what Cap’n Crunch is for.
ReplyThis is maybe the most impassioned piece of content on the internet in the past while.
ReplyJust bought rice krispies with sugar the kind that is used on frosted flakes. It’s not that bad, I usually eat it at night lol
ReplyI can;t go outside, it’s 1:30am. And there’s a plague.
ReplyThe sad thing is that he could totally do a typical episode on John Harvey Kellogg or agricultural subsidies leading to cereal being made a “standard breakfast” even though it’s pretty unhealthy.
(Sorry if you thought that cereal was unproblematic…)
ReplyThis is an ad
Replysounds like furry propaganda but okay`~
ReplyI never thought I needed to hear John Oliver passionately ramble about cereal.
ReplyCOME ON JOHN REPORT ABOUT THE WUHAN LAB LEAK / DR. FAUCI
ReplyCOME ON JOHN REPORT ABOUT THE WUHAN LAB LEAK / DR. FAUCI. LIBERAL HACK
ReplyI think we need to get John out of this white box, so he can talk to real people again. 🙂
ReplyDogecoin cereal! You can HODL it!
ReplyYou should check out Magic Spoon cereal.
ReplyYou want to know what the even bigger crime is? The fact that there aren’t ANY fucking toys in cereals these days. How else does a kid base his choice of cereal? Bring back those shitty toys…
ReplyWhy is there no cereal called _”Killer”_ ??
ReplyThis has gone downhill.
ReplyThe magenta retailer radiologically guess because ferry hopefully hang pace a ritzy screen. angry, right station
Replyprozac cereal
ReplyBring back Crispy Wheats & Raisins!
ReplyJohn Oliver, the world would be a dark dark place without you! I totally agree with everything (almost.. like 99% (Lego cereal would probably cause little kids to eat their Legos = bad)) that you say. Thank you for being you! Please have children and run for President of the United States. Unless you can’t because you weren’t born in the U. S., in which case DRAT! We lost out!
ReplyI believe all these knock off bootleg brands need to steal…ooops I mean barrow your ideas man. For real. It would brighten up my Local 99 Cents store.
ReplyThis show has gotten so gay
ReplyJohn Oliver creating his own moral dilemma for Cheerios
ReplyJeez John… ranting about cereals. You possibly need to lay off the coke mate.
Replywtf did I just watch?!
ReplyDang, I want to make some fake accounts to like this even more.
ReplyEngagement engagement engagement
ReplyI actually like Cheerios. Rice Krispies too.
ReplyGreat parody of a satire.
ReplyKellog’s Company: We got a free commerical from John Oliver!
ReplyJohn Oliver: It’s a trash cereal.
Hey, remember when literally a week before this Last Week Tonight made a video about sponsored content?
ReplyYeah. That.
yup, should have listened and switched off in the beginning of the video. can I get the past 6 minutes of my life back?
ReplyI can’t believe he didn’t mention the weetabix with beans thing that went down a few months ago
ReplyPure genius.
ReplyNew Cereals …. Virtually Delicious:
Bite Coin
by AltCorn
Blockchain Bites
Replyby DigiTales
And why is the Count Chocula/Frankenberry/Booberry triumvirate only offered seasonally?
ReplyYou should use Magic Spoon for your sponsor.
ReplyHow ’bout Godzill’ Os ? …A fun illustration on the box of our favorite angry monster tearing apart some unnamed city. Inside, yummy marshmallow buses, cars, and buildings, panicked families sprinkled with sweet goodness running for their lives, crunchy soldiers and artillery pieces… delicious destruction. *** Special prize inside. Origami paper with instructions for folding claw-shaped finger tips. No?….OK…nevermind.
ReplyYou know what, I could totally get behind a cool new cereal.
ReplyDon’t know why Post have not marketed Chips Ahoy cereal, but it blows Cookie Crisp out the water
ReplyUp here in Canada they made us a new cereal in 2020: Tim Horton’s Timbits cereal inspired by the addicting doughnut holes we consume at an unhealthy rate. They come in chocolate (boring) and birthday cake (better!). And yes our nation collectively rejoiced.
ReplyThere is definitely a cereal for goth kids – Boo Berry
ReplyHonestly I gave up cereal when I grew up and started caring about my health and I thought it was just me but I guess it’s fading out of thw whole world….
ReplyStrawberry Rice Krispies.. Best.. Cereal.. Ever..
Replyyes…all marshmallow cereal please. tho then it wouldn’t be cereal
ReplyMario odyssey cereal: laughing
ReplyI was fully expecting “Cereal is Fucking Racist!!!!!”
I’m relived.
ReplyMmmm, delicious cicadas.
ReplyEveryone loves chocolate you lying piece of soggy frosted flakes.
ReplyI lost my mom and three of my cousins over the last month, we couldn’t get beds or even oxygen in time. I’m not even talking about the extended family. @John please do a video in India if you can, there is just too much pain here.. I don’t know if they threatened you last time when you made one, but this time the world just needs to know..
ReplyVery much looking forward to the Cheerios follow-up…
ReplyWhat about Count Chocula?
ReplyI want cinnamon-sugar Frosted Mini-Wheats back.
ReplyThis is the first time I am admitted you are wrong John. A few weeks ago I opened my chocolate Cheerios to find out they are now heart shapes. It made my week.
ReplyTHIS is what Last Week Tonight needs to be. All the political cheerleading is tiresome. Obsessing over cereal is funny. Go for funny!
Reply“Cereal Killers”, each box contains different shapes referencing different killers such as Jeffrey Dahmer body parts and comes with a surprise collection card or toy weapon of cereal killers preferred method such as Jack the Ripper knife?
ReplyCinnamon Toast Crunch Churros
ReplySlackers Cereal?…….Hmm?
ReplyPlease don’t teach kids to eat Legos. They don’t need anymore training.
Replywe legit need mystery question marked cereals, even if it’s poo poo shaped I wanna be surprised, nay , I need to be surprised ! do it
ReplyThere already is “OOPS! All Marshmallows!” Search Amazon for “cereal marshmallows”…
ReplySingle best episode ever
ReplyAll cereal is nighttime cereal. Also, all cereal is essentially candy.
ReplyCereal for emo’s “Eme-Oh’s, it’s depressingly delicious”
ReplyCereal getting on the meme train “Meme-O’s” with a different meme on every box
3:06 “They are human scabs that have been non-consensually dredged through powdered sugar…”
Replymaybe if cereal wasn’t killing us with carbs, they just hate themselves right now honestly…
Replynerd-faced mouth-piece for big food and big pharma corporate interests dropping f’bombs; not ironic, equally lame on youtube or hbo
ReplyApparently John missed the release of Post Chicken and Waffles cereal.
ReplyI hit that like button for you, but I don’t like cereals and don’t eat them – never have, never will.
ReplyThe human scabs description has ruined frosted flakes for me forever.
ReplyI want to see Jeff the diseased lung on a cereal box
ReplyHoly out of touch Mr Oliver!
I think you need to step away from youtube, and actually go grocery shopping. The marketing may be non-existent, but we’re living in a renaissance age for sugary cereals, in which manufacturers are in a The Price is Right style race to see how close they can get to the sugar content of Circus Fun, without actually going over. The only glass ceiling left to shatter is cross-manufacturing licensing, which would allow you to finally get crunchberries in your (already) chocolate with marshmallows frosted flakes.
The Doomsday Clock (of breakfast) is already 1 minute from midnight, and the end comes in the form of “Opps, All Sugar!” Which is pretty much exactly what Circus Fun cereal was, back in 1986!
ReplyYou think he loved harry potter as a kid. Lol. Why the glasses ??? Eye surgery???
ReplyINTERNET
ReplyDear mr. John Oliver, can I please have that FU post stamp you have in your video on jim morrisons letter from the Asian Americans show? Thank you!!!
Reply03:41 No one looks to TWITTER for positivity, period.
ReplyBut I love Frosted Flakes…(someone will say it below I bet).
Reply“Off the top of my head”
ReplyWith prepared graphics
The Joker: “Why so cereal..?”
Replythis over-sugary cereal crap is actually really bad for you, esp in the morning. john really shouldnt advertise this shit.
Replywait a minute.. that’s not Jamie Oliver…
ReplyWow! I was expectign a last week tonight limited edition cereal release after all that! Seriously, I would’ve bought it.
ReplyI avoided watching this because I thought he was going to talk about some corruption in the cereal industry. Am pleasantly surprised
ReplyHEB here in Texas have some good ones, but admittedly, we think everything is better here.
Replycourse had obamas wife trying kill sugar cereals- but think what a box of cereal costs anyone notice- family size corn flakes for what 5.00 plus- i remember in the 1970’s was a article about a box of cereal costs 27 cents a box to make- then course have boxing licensing- permits inspections ands course store profit-cereal over all is a rip off – but think the reason there are not new cereals is one ran out of ideas to make them- and cost and you ever go in a grocery store there are tons of boxes whole isle of cereals Quaker oats to bran buds really more like grape nuts- to bran flakes much like corn flakes and how many granola type cereals wow even breakfast bars are like granola cereal- the y just stop commercializing cereal not that there so much not new ones- but to me the market has fallen from cereals much as they fallen from burger king sausage egg croissants to the McDonalds breakfast commercials-
ReplyWaffle Crisp Blue
ReplyActually there’s always new cereals on the shelves but they don’t make commercials anymore.. plus the new cereals are often just awful copies of better cereals or are just some short term advertising for a Disney show or movie..(ex. baby yoda cereal, Disney princess cereals,…)
ReplyIlluminati Granola Pyramids for Goth Kids Cereal!
ReplyPoor John. He’s gaining so much weight.
Reply1:53 I miss Thor Ravenscroft.
Replylol I have to say that this super true. I still remember when “Oops All Berries” came out. 😀
ReplyDid Gurewitch write this? What’d that stinky Danny do?
Reply3:58 well? Did they?
Replyyou have to understand, most American cereals are illegal in the UK. Too much sugar.
ReplyI came here expecting to find out that breakfast cereals were a soup of heavy metals and toxiconium poisonide. I am sorely disappointed.
ReplyI think we need an Illuminati-Os, with the all-seeing eye pyramid guy. Payment for product, somewhat ironically, requires gold bullion.
ReplyThe best cereal got destroyed by Kellogg’s by “updating” it — Rice Krispies Treats Cereal was so much better a few years ago and now it’s gone forever and I will never forgive the executives who killed it with their money-grubbing, joy-hating hands.
ReplyThis is the most idiotic video you’ve ever made.
ReplyAt the grocery store where I work, I’ve seen A LOT of new cereals, like Dunkin Donuts cereals (yes, really), chocolate frosted flakes (yes, really), and recently… Pop Tarts cereal (yes, really).
ReplyI’m sad I can’t see the shapes of Trix anymore, since Trix are for kids. 🙁 they just look like dumb spheres to me
ReplyWhat about “John’s Olives”? They’re just olives. The fuckin’ pits and everything. In milk. Yeah, that’s right. You like that, and you cereal factories can have it. I don’t care. Just put the penis mascot on the box and get out of my face.
Replygot my Vaccination today and after stressful thing like that this is a good video to let go and have fun, I adore this finally very fun episode, that is why i watch this series thx John Oliver 😀
ReplyI simply cannot smash the FUCKING like button hard enough. Thanks John.
ReplySafiya and Tyler reviewed some new and strange cereals
ReplyThis was funny
ReplyWhat about cereals for people having abdominal cramps during periods? If that’s possible..I doubt it,but still, when cosmetics companies don’t have to test for efficacy of product food companies won’t have to either, right? And this is large TG who gets pains 5*12=60 days a year. So it might not be a daily cereal,but it could be an essential cereal for the bad days XD
ReplyHear me out, Chex made of Cicadas. You can only get it every 17 years.
ReplyPossibly the best video he’s ever done.
ReplyDid Cheerios man up?
ReplyYou hurt my feelings John. Frosted Flakes is amazing.
ReplyJohn Oliver should consider branding some of those ideas he mentioned, he’d make a fortune.
ReplyThe rotten conga intrahepatically level because pizza reportedly settle through a boorish raft. gaping, equal card
Replyjohn listen to the empty bowl podcast its abt cereal
ReplyI thought there was a lego cereal
ReplyWait, did cherrios do it?
ReplyNice try John, still trying to convince us this is a comedy show and not a real news program. I am now fully convinced there is a sinister reason why we havent gotten new cereals in a while. Also when reese’s puff cereal came out I did think it must be illegal, it really is candy for breakfast
ReplyFinally a breath of fresh air! A LastWeekTonight that focuses on the real issues with America.
ReplyI don’t know about this… has John seen Sour Patch Kids cereal? It’s terrible, but it’s crazy.
Replyi would buy the cereal that looks like little people for sure
ReplyBack June 6th? Lies
ReplyTHIS IS LITERALLY MY HOBBY AT THE GROCERY STORE! I make a special trip down the cereal isle whether i need any or not, and take pictures of all the crazy new ones i see. I have at least 30 from the last 2 years alone (stuff like snickerdoodle cereal, drumstick icecream cereal, jolly rancher cereal etc). All from big well known cereal brands, not the cheap no name knockoff ones. Id be happy to share them
Reply